Ngaphambi kokuba i-Intanethi ibekhona kuyo yonke imizi, ebhizinisini, ehhovisi, njll. Ukumaketha oku-inthanethi kwakungekho, futhi nezinkampani zazingenayo i-Internet. Benyuswe futhi basakazwa kanjani? Kahle ngokusebenzisa i- ukumaketha ungaxhunywanga.
Abaningi bakubheka lokho, ngokukhangisa online, amabhizinisi, imikhiqizo, njll. abasadingi amasu wokumaketha angaxhunyiwe ku-inthanethi. Iphutha elikhulu. Thola ngezansi ukuthi ukumaketha okungaxhunyiwe ku-inthanethi kuyini, kungani kubalulekile nokuthi yiziphi izinzuzo ezingaletha kwi-eCommerce.
Kuyini ukumaketha okungaxhunyiwe ku-inthanethi
Ukumaketha okungaxhunyiwe ku-inthanethi okwempilo yonke, lokho okwenziwe, nokwenziwa ezitolo zasemaphandleni, edolobheni, emphakathini ozimele nasezweni.
wakhe izenzo ezenziwa ngaphandle kwesidingo sokuba khona onlinekunalokho, lokhu kwenziwa empilweni yangempela. Inhloso yayo? Finyelela kumthengi noma kumakhasimende, ngolwazi, ngolwazi lomkhiqizo kanye / noma ngomkhiqizo, ngokunikezwa kwezinsizakalo, njll.
Ngenxa yalokhu, kusetshenziswa izindlela ezahlukahlukene zokuphromotha nezokumaketha ezinjengamaphosta, izincwajana, ukukhangisa okuphrintiwe, amakhadi ebhizinisi ... Kepha ukukhangisa kwabezindaba, iposi eliqondile, izwi lomlomo, njll.
Ngamanye amagama, kuyindlela yokuqhakambisa ibhizinisi ngaphandle kokusebenzisa ikhompyutha noma ukuxhumana kwenethiwekhi.
Ziyini izinzuzo zokumaketha ungaxhunyiwe ku-inthanethi kwe-eCommerce
Njengoba ukumaketha online bekusezindebeni zawo wonke umuntu, futhi kuthiwa, "uma ungekho kwi-Intanethi akekho okubonayo", kucatshangwa ukuthi ukumaketha ungaxhunyiwe kwi-inthanethi kufile. Futhi iqiniso ukuthi cha. Eqinisweni, iqala ukuvuselela.
Ngaphandle kokuthi ama-eCommerce amaningi ayenziwa eSpain, okukhona kwawo okuku-inthanethi, kunezinzuzo ezinkulu zokusebenzisa izenzo ngaphandle kwe-Intanethi. Ngokwesibonelo:
- Ukufinyelela kubasebenzisi abangasebenzisi i-Intanethi. Icala elicacile uma une-eCommerce enikezelwe kwimikhiqizo yabantu asebekhulile. Ongahle abe iklayenti lakho yilabo bantu asebekhulile, kepha abaningi abayisebenzisi i-Intanethi noma ukwazi ukufinyelela ikhasi lakho. Ngakho-ke, amasu agxile ekumaketheni okungaxhunyiwe ku-inthanethi azoba nomthelela omkhulu kakhulu kunalawo aku-inthanethi.
- Masifinyelele abaningi. Cabanga ukuthi uthatha isinqumo sokubeka isibhengezo eduze komgwaqo omkhulu. Njengoba wazi, izigidi zezimoto zidlula kuyo ngosuku, noma ngaphezulu uma sikhuluma ngamadolobha amakhulu noma izihloko ezinkulu. Okusho ukuthi, izigidi zabantu zizokubona. Kungumkhangiso omkhulu futhi ongakhethi, yebo, ngoba ufinyelela kwabaningi kepha hhayi bonke okumele babe yikhasimende lakho oqonde kulo. Manje, ingabe bazokubona? Ngaphandle kokungabaza, noma bengenasithakazelo, bazokwazi ukuthi bangakubona kanjani uma bekubona uku-inthanethi.
- Ukukhangisa okungaxhunyiwe ku-inthanethi kusasebenza, futhi kubiza kancane. Okufanayo akunjalo nge-inthanethi, okuya ngokuya kubiza kakhulu futhi kunzima ukufinyelela abantu.
Kukhona ukusondelana okukhulu, ikakhulukazi ngoba ubuhlobo namakhasimende busunguliwe, kusiza ukuwagcina nokuzwelana nomkhiqizo nomuntu noma iqembu labantu. Lokho kuyasiza, phakathi kwezinye izinto, ukuthenga okuningi.
Amasu wokumaketha angaxhunyiwe ku-inthanethi asebenzela i-eCommerce
Manje njengoba usukwazi konke lokhu, ungacabanga ukuthi, kwi-eCommerce, engenakho ukubonakala ngokomzimba edolobheni lakho, noma isitolo lapho ingathengisa khona, akusizi ngalutho. Kepha empeleni akunjalo. Isibonelo, uyazikhumbula izikhangiso ze-Aliexpress? Uke wakubona ku-Intanethi, kepha nakuthelevishini, emaphephandabeni ... Unesitolo eSpain? Kuze kube muva nje futhi kusamenyezelwe.
Iqiniso lokuphuma kwabezindaba, lokuzibandakanya empilweni yabantu yansuku zonke kwenza, ekugcineni, ngokungaqondile, bakufune kwi-Intanethi. Vele, uma umkhankaso wokukhuthaza ungcono, imiphumela iba ngcono.
Yikuphi ukwenza okungaxhunyiwe ku-inthanethi okungenziwa ukuze kusebenze ku-eCommerce?
Izimemezelo kwabezindaba
Kungaba ithelevishini, umsakazo, amaphephandaba, omagazini, njll. Imithombo yezindaba yendabuko okuthi, noma kucatshangwa ukuthi basezindongeni, akunjalo futhi uma ukhetha efanele, bangakusebenzela kahle kakhulu.
Ukukhushulwa kubathonya
Iqiniso lokuzama okuthile, kepha uma ungathola ukwaziswa, hhayi kwi-Intanethi, kepha ngaphandle, kungcono.
Isibonelo, cabanga ngomuntu onethonya othumela kuye isikibha lapho isitolo sakho esiku-inthanethi siphrintwe khona bese asifaka ukuze siphume emgwaqweni.
Yebo, kunzima ukulawula. Kepha unga ukubheja ezinkampanini ezincane eziqashisayo (zezimoto, ama-scooter, njll. bese ubeka i-eCommerce yakho njengokukhangisa). Ngokuyisebenzisa abantu bazobe behambisa ukukhangisa kwakho yonke indawo.
Ukubamba iqhaza emicimbini
Lokhu akusetshenziswanga kakhulu ku-eCommerce, kepha manje sekubonakale ukuthi kuyasebenza kakhulu futhi kuyakha ibhizinisi "lenzelwe okwabantu" ukubona abantu ngemuva kwalezo zitolo eziku-inthanethi. Ngakho-ke uma kunemicimbi ehlobene nomkhakha osebenza kuwo, ukubheja ngokutshala imali kuwo.
Kuyindlela yokuzenza waziwe ngaphandle kwamanethiwekhi futhi njengoba bengekho abaningi abakwenzayo okwamanje, kungasebenza kakhulu.
Ukumaketha emgwaqweni
Iqukethe ukumaketha emgwaqweni, futhi yilokho okusebenza kakhulu. Kubonakala ngokukhuthaza ibhizinisi, umkhiqizo noma umkhiqizo ngokudlala emgwaqweni. Isibonelo, umdanso, ukubaza, i-graffiti, njll.
Njengoba ubukhazikhazi, awubangeli nje ukuzwa kunoma ngubani okubonayo. Kunalokho, njengoba sihlala sinamathele kumakhalekhukhwini, abantu bayayiqopha bese beyifaka ku-Inthanethi. Ngale ndlela uthola ukukhangisa okungaxhunyiwe ku-inthanethi kepha, ngokungaqondile, naku-inthanethi.
Kuyisikhali esikhulu nento engakaxhashazwa kakhulu.
Ukukhangisa kwangaphandle
Isibonelo, ocingweni, ku-canopy, kulenga amalambu emigwaqo, njll. Yimibono emihle ngoba, uma ibekwa emigwaqweni noma ezindaweni ezimatasa, abantu bazokubona.
Uma futhi ufake i-url yebhizinisi lakho, ikhodi ye-QR futhi wenza idizayini ekhangayo nenelukuluku lapho abantu bakhuthazwa khona ukuthi bazi okuningi, uqinisekisiwe ukuvakashelwa.
Vele, njengasesimweni esedlule, kuyindlela ye- ujoyine ungaxhunyiwe ku-inthanethi naku-inthanethi, futhi liyakhanga impela. Vele qaphela ngoba kuvame kakhulu ukuthi abantu babheke phansi, ngakho-ke kwesinye isikhathi kungcono ukugxila phansi noma phambili kunaphezulu.
Njengoba ukwazi ukubona, yize kungabonakala kuyisilima, ukumaketha okungaxhunyiwe ku-inthanethi kuyaqhubeka nokusebenza. Kumabhizinisi amaningi, angcono kune-inthanethi. Ngakho-ke, lapho sisungula isu lokumaketha, kufanele sicabangele izinto ezingenziwa ngaphandle kwesidingo se-Intanethi, okungukuthi, ubuso nobuso, kuwe, noma phakathi kwamakhasimende nabasebenzi. Ngabe uneminye imibuzo mayelana nokumaketha ungaxhunyiwe ku-inthanethi? Sibuze.