Izizathu ezingu-30 Zokuthuthukisa i-eCommerce yakho Yezentengiso Yeselula

  • Uhwebo lweselula seluvele ludlula ukuhweba okujwayelekile ngokubaluleka nokukhula.
  • Isipiliyoni esibi seselula siholela ku-79% wabasebenzisi ukuthi babheke ezinye izindlela.
  • Ukuthengwa kweselula okungaguquki kuhlanganisa u-81% wokuthengwa kweselula.
  • Ukulungiselela iselula kuthuthukisa umbono womkhiqizo ngo-61%.

Kungani kufanele ukwandise i-eCommerce yakho kuselula

Ikusasa le-eCommerce liyiselula. Bayanda abantu abasebenzisa amadivaysi eselula hhayi nje ukwenza ucwaningo ngemikhiqizo abafuna ukuyithenga, kodwa futhi nokuqedela ukuthengiselana kwabo. Ngokusho kwedatha yakamuva, ukukhula kohwebo lweselula kudlula lokho okwejwayelekile kwe-e-commerce. Isibalo esisodwa siwufingqa kahle lo mkhuba: omakhalekhukhwini sebevele bamele ingxenye ebalulekile yesipiliyoni sokuthenga kwedijithali.

Ngokwazi lolu shintsho, abadali be-Wizar, uhlelo lokusebenza oluhlanganisa izitolo eziningi ukuze uthenge kuselula yakho, balungiselele i-infographic nge Izizathu ezingu-30 eziphoqayo zokuthi kungani kufanele ulungiselele i-eCommerce yakho ye-Mobile Commerce. Ngezansi, sihlola lezi zizathu futhi sichaze ukuthi kungani ukuziba lo mkhuba kungaba iphutha elibalulekile lesu ebhizinisini lakho ledijithali.

Izizathu ezingu-30 zokuthi kungani kufanele ulungiselele i-eCommerce yakho kuselula

i-mobile eCommerce optimization

Ukulungiselela isitolo sakho se-inthanethi samadivayisi eselula akuthuthukisi ulwazi lomsebenzisi kuphela, kodwa futhi kwandisa amathuba akho okuguqula ukuvakasha kube ukuthenga. Nazi izizathu ezingu-30 ezigqanyiswe yi-Wizar, esekelwe idatha nomongo wamanje:

  1. Baningi abantu abanomakhalekhukhwini kunesixubho. Lokhu kugqamisa i ukutholakala kwamadivayisi eselula empilweni yansuku zonke.
  2. El U-90% wabantu une-smartphone yabo phakathi namahora angama-24 ngosuku. Lokhu kudala amathuba amaningi okusebenzelana kwebhizinisi.
  3. Kukhona omakhalekhukhwini abaphindwe ka-5 kunamakhompyutha, okusho ukuthi iselula isango elikhulu lezigidi zabasebenzisi.
  4. Ukubika isikhwama semali elahlekile kuthatha amahora angu-26 ngokwesilinganiso, kuyilapho ukubika umakhalekhukhwini olahlekile kuthatha imizuzu engu-68 kuphela. Lokhu kugqamisa i okubaluleke kakhulu abantu abakunikeza lezi zixhobo.
  5. I-smartphone evamile namuhla inamandla kakhulu kunekhompiyutha eyasetshenziswa ukubeka umuntu enyangeni ngo-1969, okubonisa izinga lokuthuthuka kwezobuchwepheshe ezandleni zethu.
  6. El U-38% wezingane ezingaphansi kweminyaka engu-2 ubudala sezivele zisebenzisa ama-smartphones, okubonisa ukuthi isizukulwane esilandelayo sizoncika nakakhulu kulawa madivayisi.
  7. I-iPhone yokuqala ithengise amayunithi angaphezu kwesigidi ngezinsuku ezingama-74. Le datha iphawula ukuqala kwe- inguquko yeselula ukuthi sisaphila.
  8. Ngokwesilinganiso, kuthatha abasebenzisi imizuzu engu-90 ukuphendula i-imeyili, kodwa imizuzwana engu-90 kuphela ukuphendula umlayezo wombhalo. Omakhalekhukhwini lula ukuxhumana okusheshayo.
  9. Kulindeleke ukuthi izicelo ezingaphezu kwezigidigidi eziyi-170 zizobe sezilandiwe ekupheleni konyaka. Lokhu kufaka phakathi izinhlelo zokusebenza ezinikezelwe ku-eCommerce, eziya ngokuya ziduma.
  10. Abantu abangaphezu kwezigidigidi ezi-2.000 bazothenga okungenani okukodwa nge-smartphone yabo ekupheleni kuka-2023.
  11. El U-47% wabasebenzisi uncamela ukuthenga kumaselula abo ngenxa yokukhululeka elikunikezayo.
  12. El U-30% wabasebenzisi ushiya inqola yokuthenga uma isayithi lingalungiselelwanga umakhalekhukhwini. Lesi isikhumbuzo esiqinile sokuthi ukuzizwisa kubalulekile.
  13. El U-43% wabanikazi bama-smartphone basebenzisa amadivaysi abo ezitolo ezibonakalayo ukufunda izinkomba futhi uqhathanise amanani.
  14. Ngenkathi umsakazo uthatha iminyaka engama-38 ukufinyelela abasebenzisi abayizigidi ezingama-50, i-Instagram ithole lesi sibalo ngezinyanga eziyisi-6. Ukukhula mobile has amathrendi asheshisiwe emazingeni angakaze abonwe.
  15. E-United States kuphela, abasebenzisi abasebenzayo abangaphezu kwezigidi ezingu-224 basebenzisa izinhlelo zokusebenza zeselula inyanga ngayinye.
  16. Isikhangiso seselula singenza kangcono izikhathi ezi-4 kuya kwezi-5 esikhangisweni esifanayo esibukwa kukhompuyutha.
  17. Abasebenzisi abangu-62% bazimisele ukubuka izikhangiso kumadivayisi eselula ukuze bathole okuqukethwe kwamahhala.
  18. U-74% wabanikazi bama-smartphone bawasebenzisela ukwenza izinqumo zokuthenga.
  19. Abantu abathenga ngomakhalekhukhwini babo bavame ukusebenzisa imali eningi kunalabo abathenga kumakhompyutha.
  20. 9 ku-10 usesho lweselula luphetha ngesenzo; ingxenye yalezi zenzo iphetha ngokuthenga.
  21. U-70% wokusesha ngeselula udala isenzo esikhathini esingaphansi kwehora, kuyilapho kudeskithophu kungathatha inyanga.
  22. U-79% wabasebenzisi ubheka koqhudelana naye uma ulwazi lweselula lwesayithi lungalungile.
  23. Amakhasimende angu-57% ngeke ancome inkampani enewebhusayithi elungiselelwe kabi iselula.
  24. El U-81% wokuthengwa kweselula kuwukuxhamazela, egqamisa ukubaluleka kokudonsa ukunaka komsebenzisi ngokushesha.
  25. U-30% wabathengi ushiya ukuthenga uma umuzwa weselula ungagculisi.
  26. El U-57% wabasebenzisi ushiya isayithi uma kuthatha ngaphezu kwamasekhondi angu-3 ukulayisha.
  27. Umbono womkhiqizo uba ngcono ngo-61% ngenxa yokuhlangenwe nakho okuhle kakhulu kweselula.
  28. Ngo-2009, i-Amazon yenza imali engaphezu kuka-$1.000 billion ngokusebenzisa amadivaysi eselula. Lezi zinombolo zikhule kakhulu.
  29. I-PayPal icubungule ngaphezu kwezigidigidi eziyi-14.000 zamarandi ekwenziweni kwamaselula ngo-2012.
  30. Ngo-2028, ukuthengiselana kwamaselula kuzoba sezingeni elifanayo ne-eCommerce evamile, ngenani elilinganiselwa embulungeni yonke elingaphezu kwezigidi eziyizinkulungwane ezingu-640.000 zamaRandi.

Kungani kufanele ukwandise i-eCommerce yakho kuselula

Ukutshala isikhathi nezisetshenziswa ekuthuthukiseni iselula akusakhethwa. Izibalo zishiya indawo yokungabaza: umsebenzisi weselula ungumlingiswa oyinhloko wezohwebo nge-elekthronikhi. Nikeza umuzwa wekhwalithi hhayi kuphela kuthuthukisa ukugcinwa, kodwa futhi kwandisa ukuguqulwa futhi kuqhubekisele phambili ukwethembeka kwamakhasimende. Ukuziba lo mkhuba kusasele ngemuva ezweni lanamuhla ledijithali.