Sisesikhathini lapho Ubuchwepheshe bukhula kakhuluSesisukile ekuphatheni ukheshi saya kumakhadi epulasitiki, futhi inkambiso ukuthi izikhungo eziningi zizokwamukela. izinkokhelo zeselula kanye nezinhlelo zokusebenza ezithile zesitolo ngasinye noma iketango.
Kulomongo, izitolo zesikhathi esizayo Angeke zisaqondakala ngaphandle koyedwa uhlelo lokusebenza lweselula exhumanisa umhlaba ophathekayo nowedijithali. Kusukela ekuthengeni igrosa masonto onke kuya ekutholeni izaphulelo eziqondene nawe lapho ungena esitolo semfashini, i-smartphone isiphenduke i-smartphone. ingxenye emaphakathi yesipiliyoni sokuthenga kanye nesiqephu esibalulekile sokwakha ubudlelwano obuhlala njalo phakathi kwemikhiqizo nabathengi.
UStarbucks wayengomunye wamaphayona ekufakeni ubuchwepheshe beselula ukuze kube lula izindlela zokukhokha. Emazweni ahlukahlukene, inketho yokukhokha nge-a uhlelo lokusebenza lweselula oluxhunywe ekhadinifuthi ukuhlanganisa amaphuzu kanye nezinhlelo zokuklomelisa eziqinise ukwethembeka kwamakhasimende futhi zavula indlela yamabhizinisi amaningi namuhla.
Izinzuzo zokuba ne-wallet ebonakalayo nezinhlelo zokusebenza zokuthenga kumakhalekhukhwini wethu
I-Las izikhwama ezibonakalayo futhi i izinhlelo zokusebenza zokuthenga zeselula Baguqule ukuthengisa, kokubili ezitolo ezibonakalayo naku-inthanethi. Izinzuzo ziningi, kubathengi namabhizinisi.
- Izindlela zokukhokha ezijwayelekile ezamukelwa ezitolo ze-inthanethi futhi, ngokwandayo, ezitolo eziphathekayo ezinezinhlelo zokukhokha zamaselula, ezikuvumela ukuthi ukhokhe ngeselula yakho, i-smartwatch noma ngisho nesikhwama semali esidijithali esihlanganiswe nohlelo lokusebenza.
- Ukunciphisa ukusetshenziswa kwemali kanye namakhadi aphathekayoukunciphisa ubungozi bokulahlekelwa noma ukwebiwa kwezinto ezingase zisetshenziswe umuntu wesithathu uma zilahlekile.
- Ukuvikelwa kwedatha okuthuthukisiwe Sibonga ukuqinisekiswa kwebhayomethrikhi, ukwenza amathokheni, nezinqubo zokuphepha ezivimbela ukufinyelela kulwazi lomuntu siqu noma ngabe ifoni yebiwe.
- Ukulawulwa kwezimali kwesikhathi sangempela ngezinhlelo zokusebenza ezivumela ukufinyelela kuzitatimende ze-akhawunti, ukuhlola okwenziwayo, ukubuyekeza umlando wokusetshenziswa kwemali, noma ukuhlaziya amaphethini okusetshenziswa kalula nangokushesha.
- Ukwehliswa kwengxabano yokukhokhaukunciphisa izikhathi zokulinda zokuphuma, ukugwema amafomu aphindaphindayo ku-e-commerce, nokunciphisa ukushiywa ngesikhathi senqubo yokuphuma ku-inthanethi.
- Ukuhlanganiswa nezinhlelo zokwethembekaukuqongelela amaphuzu, ukuthola izaphulelo eziqondene nawe kanye nokuthola imiklomelo ehambisana nemikhuba yokusebenzisa yomsebenzisi ngamunye.
- Ezimweni eziningi, azikho izimali ezengeziwe kumsebenzisi wokugcina ngesikhathi sokwenza noma yiluphi uhlobo lomsebenzi ojwayelekile, okusiza ukutholwa kwayo ngobuningi.
Sinezinketho ezahlukahlukene zokusebenzisa isikhwama semali esisebenza ngogesi. Samsung Pay Ivumele abasebenzisi abaningi balo mkhiqizo ukuthi baqale ukwenza izinkokhelo ngedivayisi yabo ezitolo eziningi, ezihlanganisa namakhadi asebhange nezinye izinsiza zezezimali.
Ngakolunye uhlangothi, Apple Pay Inikeza enye indlela ye-wallet ye-elekthronikhi kubasebenzisi bedivayisi ye-Apple, abangaphinda bengeze amakhadi abo futhi bakhokhe ngeselula yabo noma iwashi besebenzisa ubuchwepheshe bokungathinteki, ngaphandle kokudinga ukuphatha ikhadi eliphathekayo.
Eceleni kwalokhu, ezinye izixazululo kanye nezikhwama zemali ezihlanganiswe nezinhlelo zokusebenza zamabhange, i-fintech, nezokudayisa kuqinisa i-ecosystem lapho Omakhalekhukhwini baba ithuluzi lokukhokha eliyinhloko, ukuhlonza kanye nokuxhumana nemikhiqizo.
Izitolo zesikhathi esizayo: kusukela kumthengi ongenzi lutho ukuya kumsebenzisi osebenzayo
Ukuthengisa kuhambile ekubeni into ecishe ibe yinto engokomzimba kuphela a imvelo ye-hybrid lapho izitolo zendabuko, i-e-commerce, nezinhlelo zokusebenza zeselula kuhlangana khona futhi kuyaphelelisana. Isitolo sesikhathi esizayo asiseyona nje indawo yokuthenga izinto, kodwa a indawo exhunyiwe lapho iklayenti libamba iqhaza ngokugcwele.
Izinhlelo zokusebenza zivumela umsebenzisi Qhathanisa amanani ngemizuzwanaFunda izibuyekezo, dala uhlu lokuthenga, thola izaziso zokunikezwa kwesikhathi sangempela, futhi unqume ukuthi ungalithola kanjani, kuphi, futhi nini i-oda lakho. Siyabonga ngezibalo ezithuthukisiwe kanye ukuhlakanipha okufakelwayo, amabhizinisi ayakwazi ukuqonda kangcono ukuthenga ukuziphatha futhi ulindele izidingo zeklayenti.
Lapho kudayiswa khona, umakhalekhukhwini uhlanganiswa nezinzwa, ama-beacon kanye nobuchwepheshe be-geolocation ukuze isitolo vuma ubukhona bekhasimende futhi ingalungisa okuhlangenwe nakho kwakho: kusukela ekuthumeleni izaphulelo ngenkathi uphequlula indawo ethile kuya ekuphakamiseni imikhiqizo ehlobene nokuthenga kwangaphambilini.
Lokhu kweqa kuguqula umthengi wendabuko abe yi-a umsebenzisi osebenzayo lokho hlanganyela ngenkuthalo Ngomkhiqizo: shiya izibuyekezo, bamba iqhaza ezinhlelweni zokwethembeka, phendula izinhlolovo ezimfushane kuhlelo lokusebenza, noma lungiselela ukuxhumana kwakho futhi unikeze okuncamelayo.
Ngaphezu kwalokho, ukusimama kuthola ukugqama: ukuqedwa kwamathikithi ephepha Ukutholakala kwamathikithi edijithali, ikhono lokuhlola umthelela wemvelo wemikhiqizo, kanye nokufinyelela kuzigaba zamasekeni kusukela kuhlelo lokusebenza olufanayo kuyizibonelo zokuthi izitolo zesikhathi esizayo zisebenzisa kanjani ubuchwepheshe ukuze zithuthukise ukuzizwisa futhi, ngesikhathi esifanayo, zinakekele imvelo.
Inkokhelo yeselula nolwazi oluhlanganisiwe esitolo esiphathekayo
I-Los Ama-Smartphones asesicongweni senguquko yedijithali ukuthi amaketanga ezitolo ezinkulu kanye nomkhakha wezitolo jikelele ubhekene nawo. Ngale kokuthenga ku-inthanethi, omakhalekhukhwini bavula indawo entsha kubathengi namabhizinisi ngokuhlanganisa ukuthenga, ukukhokha, izinhlelo zokwethembeka, kanye nokuxhumana kusisetshenziswa esisodwa.
Idivayisi ephathwayo, kanye nezinzwa namabhikhoni kumaphasishi namaphasishi, ivumela izinkampani geolocate isikhundla somthengi ngaphakathi kokusungulwa futhi baqonde kangcono ukuziphatha kwabo: yimuphi umzila abawuthathayo, isikhathi esingakanani abasichitha esigabeni ngasinye, noma imiphi imikhiqizo abayibuka kakhulu.
Ngalobu buchwepheshe, izinkampani zingakwazi qalisa izaphulelo ezibukhomaOkusho ukuthi, izipesheli zesikhathi sangempela ezintweni ezisesigabeni esifanayo ikhasimende eliphequlula ngaso njengamanje, likhulisa ukuthengwa okungaguquki kodwa ngendlela ehambisana nomsebenzisi.
Enye inselele eyinhloko yokusabalalisa ukuqeda imigqa emide yokukhokhaEsinye sezikhathi ezikhungathekisa kakhulu zokuthenga esitolo inqubo yokuphuma. Izixazululo ezinjengokuskena kweselula, abafundi ezinqoleni zokuthenga, noma amamodeli angenamali lapho ikhasimende lingena nohlelo lokusebenza, lithatha elikudingayo, futhi lihambe ngenkathi inkokhiso isetshenziswa ngokuzenzakalelayo ku-akhawunti yabo, zikhomba ikusasa lapho ukuthenga kulula kakhulu.
Ngesikhathi esifanayo, izinhlelo zokusebenza zikuvumela ukuthi ulungiselele ukuvakasha kwakho nangaphambi kokuya esitolo: izinhlu zokuthenga zedijithali Izici ezivumelaniswa nesitolo esikhulu, iziphakamiso zomkhiqizo ezisekelwe ekuthengeni kwangaphambilini, noma izikhumbuzi zezinto ezivame ukukhohlwa zisiza ukukhulisa ukwaneliseka kwamakhasimende nokusebenza kahle kohambo lwasesitolo.
Ochwepheshe namalungu emboni ayavumelana nalokho "Isitolo esikhulu" kanye nesitolo sesikhathi esizayo sezivele zikhona Futhi ukuthi iselula izoba umlingisi oyinhloko, oxhuma isigaba ngasinye sohambo lwamakhasimende, kusukela ekuphefumulweni kuya ekukhokheni kanye nenkonzo yangemva kokuthengisa.
Kwa-Boolea, sithuthukisa izinhlelo zokusebenza eziklanyelwe ukuthengisa okwengeziwe, ukwakha ukwethembeka kwamakhasimende okungcono, futhi sikhule ngokushesha.
E-Boolea siyakuqonda lokho Uhlobo ngalunye lunezidingo zalo. kanye nezinselele eziqondile. Yingakho siklama futhi sithuthukisa izinhlelo zokusebenza ezihlakaniphile zangokwezifiso Ezinkampanini ezisembonini yokudayisa ezifuna ukuhola endaweni yedijithali futhi zinikeze ulwazi olungaguquki lwama-omnichannel.
Izixazululo zethu zihlangene ubuchwepheshe obuqinileidizayini ye-UX/UI enembile futhi amasu athuthukile okwethembeka ukuze amakhasimende akho athole imikhiqizo, athenge, akhokhe, aqongelele amaphuzu futhi axhumane nomkhiqizo wakho ngohlelo lokusebenza olulodwa.
Sihambisana nawe kuyo yonke inqubo: kusukela ku- ukwakhiwa komqondo futhi kusukela ekuklanyweni kwe-UX/UI kuya ekuthuthukisweni, ukuhlanganiswa nezinhlelo zakho zokuthengisa ezingokwenyama neziku-inthanethi, izindlela zokukhokha zamaselula, kanye isu lokukhulisa umsebenzisiNgakho, isicelo sakho siba yithuluzi lesu lokukhulisa ukuthengisa, ukuthuthukisa ukugcinwa, kanye nokuthola idatha engenzeka.
Uma ufuna Thuthukisa isiteshi sakho seselula Futhi ukwakha ubudlelwano obuhlala njalo namakhasimende akho, kwa-Boolea silungele ukukusiza ukuthi ugxumele ezitolo zesikhathi esizayo ezisekelwa izinhlelo zokusebenza zeselula.
¡Xhumana nathi ngefomu elingezansi!
Konke kukhomba eqinisweni lokuthi ikusasa lezohwebo ngokoqobo lisesandleni sethu: inhlanganisela ye amawalethi edijithali, izinhlelo zokusebenza zokuthenga, izindlela zokukhokha zamaselula, nolwazi oluqondene nawe lwedijithali Ichaza kabusha ukuthi sithenga kanjani, nini futhi kuphi, futhi izinhlobo ezikwaziyo ukuzisebenzisa kuzoba yizo ezihola indawo entsha yokudayisa.
