Kunezindlela eziningi izinkampani zezentengiselwano zedijithali ezingazisebenzisa ukukhangisa imikhiqizo noma izinsizakalo zazo . Kodwa ngokungangabazeki, enye yezinto ezilula ukufinyelela kuyo ukumaketha nge-imeyili. Iminikelo yayo iyahlukahluka, njengoba uzobona ngezansi.
Ukumaketha nge-imeyili kubonakala ngokufinyelela kwayo okungenamkhawulo enanini elikhulu lamakhasimende noma abasebenzisi. Kuphinde kunikeze inzuzo eyengeziwe yokuvumela izihlungi eziningi kunezinye izindlela zokumaketha ukukhetha abamukeli esifuna ukubafinyelela ngemilayezo yethu. Lokhu akusebenzi nje kuphela ezweni lonke, kodwa nakwamanye amazwe uma kudingeka ekuthuthukisweni kwesitolo sethu esiku-inthanethi noma ibhizinisi.
Ngakolunye uhlangothi, imikhankaso yokumaketha nge-imeyili kwezentengiselwano ze-inthanethi iyisistimu engadingi ukutshalwa kwezimali okukhulu noma imali eningi ukuze isetshenziswe. Lokhu kuyahluka kwamanye amasu okumaketha esimanje angadinga ukuxhaswa ngezimali ukuze kuhlangatshezwane nezindleko zengqalasizinda edingekayo yale misebenzi yokumaketha eku-inthanethi.
Imikhankaso ye-imeyili: gcina imali nezinsizakusebenza
Akungabazeki ukuthi enye yezinzuzo ezinkulu kakhulu zomkhankaso walezi zici ukonga okungatholakala ekwenziweni kwemali yenkampani. Lokhu kungenxa yokuthi ukukhula kwayo kuzo zonke izimo kuzohlala kushibhile kakhulu kunezinye izinhlobo zezenzo. Isibonelo, ibhokisi leposi lendabuko elisetshenziselwa ukwazisa ngobukhona bomkhiqizo, insizakalo noma into phakathi kwabathengi. Lapho kudingeka khona ukukhokhela ukuqashwa kwabasebenzi, izinto zokwakha kanye nezinsizakalo ezibhaliselwe abahlinzeki. Ukufika ekugcineni kokuthi izonyusa isabelomali esidinga ukugculisa lesi senzo sebhizinisi.
Ngakolunye uhlangothi, kubalulekile ukukhumbula ukuthi lolu hlobo lwemikhankaso ye-imeyili lungadalwa ngaphakathi enkampanini yethu kanye neminye iminyango yayo. Ngale ndlela, singalawula izindleko zomkhankaso ngokungadingi ukunikeza umsebenzi ngaphandle , ngaphandle kokubeka engcupheni umthelela omuhle ekusebenzeni kwenkampani.
Thuthukisa ukuthengiswa kwemikhiqizo noma izinsizakalo zakho
Kuyiqiniso futhi ukuthi imikhankaso ye-imeyili nayo inomthelela omuhle kakhulu enkambisweni yokumaketha. Lokhu kungenxa yokuthi iyisiteshi esinamandla sokukhangisa imikhiqizo yethu ngendlela ephumelela kakhulu nelinganiselayo ehambisana nezintshisekelo zethu zobungcweti. Kulokhu, kubalulekile ukugcizelela ukuthi lolu hlelo lunikeza izinzuzo ezithile , esizozichaza ngezansi:
- Ikuvumela ukuthi uhlunge izingxenye ofuna ukuzikhomba, ngokuya ngeminyaka yabo, amandla okuthenga, iphrofayili yobungcweti noma ubulili balaba bantu. Ukuze ngale ndlela, babe sesimweni sokwandisa leli qhinga lokuhweba.
- Ungakhetha izinhlobo ezahlukahlukene zemikhankaso yokwazisa ngemikhiqizo noma izinsizakalo zakho. Zisukela ekuthumeleni imilayezo eyenziwe yaba ngeyakho kwi-newsletter, idlulisa imininingwane yezindaba zakamuva ezenziwe ngomsebenzi wakho wobuchwepheshe.
- Usethubeni elihle lokukhetha isikhathi esiqondile sokuthumela lezi zaziso kumakhasimende noma kubasebenzisi futhi uncike kwezinye izimo zangaphandle ezingakwenza uchithe isikhathi esithe xaxa kunaleso esidingeka ngempela kulezi zimo.
- Ukuguquguquka kwayo okukhulu ngokukwazi ukukhetha amazinga ahlukene wolwazi, njengamathekisthi, izindaba noma okuqukethwe okulalelwayo, phakathi kokunye okuhambisana kakhulu. Futhi noma ngabe ikuphi, bazoncika kuphrofayili amaklayenti akho ayethulayo kanye nakwemikhiqizo noma kumasevisi owanikeza wona ekugcineni.
Yisiteshi esifinyeleleka kubo bonke abasebenzisi
Awunqunyelwe ebhizinisini lakho noma emisebenzini yokumaketha ngoba cishe bonke abasebenzisi ezweni lethu banokufinyelela ku-inthanethi. Kulokhu, kufanelekile ukugqamisa ukuthi ucwaningo lwamuva nje olwenziwe yi-We Are Social lwembula ukuthi abantu baseSpain abangaphezu kuka-80% basebenzisa i-inthanethi. Njengoba ukufinyelela i-inthanethi kufinyelela kubantu abaningi , i-imeyili ingenye yezinto zokuqala esizidingayo lapho sixhuma kwi-inthanethi. Lesi ngesinye sezizathu ezibaluleke kakhulu zokuthi kungani i-imeyili ingenye yezindlela ezinhle kakhulu zokuxhumana nezithameli zakho eziqondiwe.
Kumele wenze uhlu lwamakheli we-imeyili wamagama noma izinkampani ofuna ukuthumela kuzo izaziso zakho zobuchwepheshe. Kuzoba umsebenzi onzima kancane ekuqaleni, kepha lapho-ke konke ukungabaza kuzosuswa ngokuba nensimbi entsha yokukhombisa izinsizakalo noma imikhiqizo yakho.
Izimpendulo ezisheshayo
Lolu hlobo lwesenzo, ngaphezu kwalokho, lukuzuzisa ngenxa yobuchule obuphezulu benqubo, okuvumela ukuxhumana okukhulu namakhasimende noma abasebenzisi, ngisho nangemizuzwana embalwa yokuthumela umlayezo noma okuqukethwe. Phela, kuyisevisi noma isiteshi esisebenzisanayo esigcina sihlanganisa zonke izinhlobo zokuqukethwe, njengezinhlobo, amavidiyo, noma izinto ezilalelwayo nezibonwayo. Ngaphezu kwalokho, kuyimodeli yokuxhumana ekusiza ekugcineni ukuchaza ubudlelwano obufiselekayo namakhasimende akho noma abasebenzisi nganoma yisiphi isikhathi.
Shayela esenzweni
Akungabazeki ukuthi nge-imeyili yalezi zici kuyasiza kakhulu ukusungula lesi simo. Kungaba ngenkinobho noma ngesixhumanisi socingo noma ngokuqukethwe okuvelela ikhwalithi ephezulu. Ukuze uzihlukanise nomncintiswano futhi ngale ndlela ukwazi ukulandela inqubekela phambili emsebenzini wakho wobungcweti kusukela kumzuzu wokuqala. Ngalesi sici, kubaluleke kakhulu ukuthi okuqukethwe yileli phephandaba kuhlala kuthakazelisa. Kunconywa kakhulu ukuthi uzifake ezicathulweni zabamukeli bakho ukuze wazi ukuthi yiziphi abangathanda ukuzithola kusukela manje.