Lapho sibhala okuqukethwe kwewebhusayithi yethu, kuvamile ukuthi sigxile emizamweni yethu enguqulweni yedeskithophu futhi sishiye eceleni abasebenzisi abafinyelela kuyo besebenzisa amadivaysi eselula. Kodwa-ke, ukusetshenziswa kwama-smartphones kanye namathebulethi kuyaqhubeka nokwanda, okwenza Kubalulekile ukulungisa okuqukethwe ukuze unikeze ulwazi olufanele ezikrinini ezincane.
Kulesi sihloko, sizohlola Izici ezibalulekile okufanele zicatshangelwe lapho ubhalela abasebenzisi beselula, ukuhlaziya indlela abasebenzisa ngayo ulwazi, indlela yokuthuthukisa ukufundeka kokuqukethwe nokuthi imaphi amasu ongawasebenzisa ukuze kuqinisekiswe ukuzulazula okuwuketshezi nokukhangayo.
Ukubaluleka kolwazi lokufunda ngeselula
Umuzwa wokufunda kumadivayisi eselula uhlukile kulokho okukhompuyutha yedeskithophu. Esikrinini esincane, abasebenzisi baskena okuqukethwe ngokushesha, bame kuphela kumaphuzu abamba ukunaka kwabo. Lokhu kusho ukuthi okuqukethwe kumele kwakhiwe ngendlela ehlelekile ukuze khulisa ukufunda nokuqonda.
Ngokwezifundo zokuziphatha okubukwayo, abantu bavame ukugxila enkabeni yesikrini futhi bagweme ukuskrola okungenasidingo. Lokhu kusho ukuthi Imibhalo kufanele ibe mfushane futhi iqonde, ngolwazi olubalulekile emigqeni yokuqala. Ukuze uthuthukise ulwazi lomsebenzisi kumadivayisi eselula, kubalulekile ukulandela imihlahlandlela ethile.
Ukusetshenziswa kwezihloko ezimfushane nezidonsa amehlo
Izihloko ezinde zingase zingasebenzi kuzikrini ezincane futhi zithathe isikhala esiningi sokubukwa. Khetha Izihloko ezimfushane, eziqondile nezikhangayo lokho kuvusa isithakazelo somfundi ngokushesha. Le nqubo ayigcini nje ngokuthuthukisa ukufundeka, kodwa futhi ithuthukisa i-SEO yokuqukethwe kwakho.
- Sebenzisa amagama angukhiye abalulekile ekuqaleni kwesihloko.
- Faka izinombolo noma imibuzo ukuze udale ilukuluku.
- Gwema imisho eyinkimbinkimbi kakhulu.
Isibonelo: Esikhundleni sokuthi “Amathiphu abalulekile okufanele uwalandele ukuze wenze imibhalo yakho isebenze kumadivayisi eselula,” ungasebenzisa “okhiye aba-5 bokubhala imibhalo ephathwayo esebenzayo.” Lawa ma-tweaks amancane angenza umehluko omkhulu kulwazi lomsebenzisi.
Ukubaluleka Kwesingeniso Esikhangayo
Kumadivayisi eselula, ukwethulwa kokuqukethwe kufanele Thatha ukunaka komfundi emizuzwaneni embalwa yokuqala. Ngenxa yesikhala esibonakalayo esilinganiselwe, abasebenzisi bavame ukuskrola ngokushesha uma umbhalo ungabakhangi ngokushesha.
Amanye amasu okufeza lokhu yilawa:
- Sebenzisa umbuzo odala intshisekelo.
- Faka inkinga ezoxazululwa yisihloko.
- Faka izibalo ezishaqisayo ezihlobene nesihloko.
Ukuze ufunde kabanzi ngalesi sihloko, ungathintana nomhlahlandlela wethu ku Ungathuthukisa kanjani ulwazi lomsebenzisi kumadivayisi eselula.
Bhala izigaba ezimfishane ezingaskenwa
Izigaba ezinde azisebenzi kahle kumadivayisi eselula njengoba zidala Amabhulokhi wombhalo ofundeka kanzima. Okubalulekile ukubhala amazwibela amafushane, amafushane ukuze umsebenzisi akwazi ukuskena ulwazi ngokushesha.
Ukuthuthukisa ukufundeka:
- Sebenzisa ubuningi bemigqa engu-3-4 ngendima ngayinye.
- Faka imibhalo engezansi njalo ezigabeni ezimbalwa.
- Sebenzisa ngokugqamile ukuze ugqamise ulwazi olubalulekile.
Ilungiselela okuqukethwe ukuze kuskene ngokushesha
Abasebenzisi beselula Abafundi igama negama, kodwa kunalokho baskena okuqukethwe ukuze bathole ulwazi olufanele. Ukuze kube lula le nqubo:
- Sebenzisa izinhlu ezinamachashazi nezinezinombolo.
- Faka imibhalo engezansi enencazelo yesigaba ngasinye.
- Faka izithombe ezifanele ukuze uhlukanise okuqukethwe.
Isibonelo, izithombe azigcini nje ngokuthuthukisa ubuhle bokuqukethwe, kodwa futhi zingasiza ekuhlukaniseni umbhalo futhi ziwenze ubukeke kakhudlwana. Khumbula ukuthi ukwakheka okuhle kukhulisa ukugcinwa kolwazi.
Beka kuqala idizayini ephendulayo
Iwebhusayithi esebenziseka kalula ayidingi nje kuphela okuqukethwe okucacile, okuskenwayo, kodwa futhi nedizayini ephendulayo evumelana nosayizi abahlukahlukene besikrini. Ezinye izinqubo ezinhle zihlanganisa:
- Amafonti afundekayo (ubuncane obungu-14px).
- Izinkinobho ezinkulu, okulula ukuzicindezela.
- Gwema ukusebenzisa izigelekeqe ezicasulayo.
Ukwengeza, cabanga ukuthi idizayini ephendulayo inikela ekwanelisekeni komsebenzisi, futhi, ngenxa yalokho, ekwandiseni izinga lokuguqulwa kwesayithi lakho.
Faka amakholi acacile esenzweni
I-Las Izingcingo eziya esenzweni (CTA) kufanele ibonakale futhi ifinyeleleke kumadivayisi eselula. Zibeke ezindaweni ezivelele zokuqukethwe futhi usebenzise imishwana eqondile efana nale:
- "Landa manje"
- "Bhalisa mahhala"
- "Cela ulwazi olwengeziwe"
Idizayini eyenza lezi zenzo zifinyeleleke kalula zingenza umehluko emiphumeleni yakho. Ama-CTA kufanele ahehe futhi ahambisane nengqikithi yokuqukethwe.
Ukuhlinzeka ngolwazi lomsebenzisi olungiselelwe iselula kubalulekile namuhla. Ukuqinisekisa ukuthi imibhalo yakho iyafundeka, iyabandakanya futhi kulula ukuyisebenzisa kuyisihluthulelo sokugcina abasebenzisi bematasa futhi kuthuthukiswe amazinga okuguqulwa. Ngokulandela lawa macebiso, uzozuza okuqukethwe okusebenzayo kwanoma yiziphi izithameli zeselula.
Ukuze ufunde kabanzi mayelana nendlela yokuthuthukisa ukumaketha kokuqukethwe, vakashela Umhlahlandlela wethu kumathiphu we-SEO wokumaketha okuqukethwe.
