Osomabhizinisi abasanda kuqala amabhizinisi abo noma labo asebevele sebezinzile ngokugcwele, ube nohlelo lwebhizinisi Kuyinto eyisisekelo. Singakhohlwa ukuthi ukuze sazi lapho siya khona, kubalulekile ukwazi lapho siphuma khona. Ngakho-ke, ngezansi sikhuluma ngokujulile mayelana ne Izinto ezibalulekile ohlelweni lwebhizinisi losomabhizinisi nokuthi ungazixhuma kanjani ekubulaweni kwansuku zonke, ukusesha ngezimali, kanye nokukalwa kwemiphumela.
Isifinyezo esiphezulu
Lesi isifinyezo sekhasi elilodwa noma amabili esichaza uhlelo lwebhizinisi. Ngokuvamile kulula ukubhala a isifinyezo esiphezulu Ngemva kokwethula yonke imininingwane engaphakathi kohlelo ngokwalo, uyengeza, ngokucacile: isiphakamiso senani, inkinga yemakethe nethuba, imodeli yemali engenayo, ukulandelwa kanye nezinyathelo ezibalulekile ezizuziwe, izidingo zoxhaso kanye nokusetshenziswa kwezimali, kanye nezingozi ezibalulekile kanye nokunciphisa kwazo.
Futhi kufaka phakathi izindlela zokuphumelela okulinganiswayo (isb. imali engenayo, umkhawulo, ukugcinwa) kanye a shayela esenzweni kubatshalizimali noma ozakwethu: okudingayo, yiziphi izikhathi ezimisiwe, kanye nalokho okunikezayo njengembuyiselo.
Incazelo yebhizinisi
Ku incazelo yebhizinisi Kufanele ufake futhi uchaze izici ezihlukene zokunikezwa kwesevisi yakho, umlando wakho embonini, kanye nanoma yiziphi izehlakalo zamanje ezifanele, ngaphezu kwezinhloso zakho zomuntu siqu, izici ezifaka isandla empumelelweni, kanye nobunikazi bebhizinisi lakho. Lona umgogodla wohlelo lwakho futhi uvula indlela yakho konke okunye. Nweba ngokuthi: umgomo kanye nombono, amanani, isakhiwo somthetho, indawo kanye nobubanzi bendawo, kanye imithwalo yemfanelo yomphakathi (umthelela kwezemvelo kanye nomphakathi, ukuziphatha kanye nezinqubo zokuphatha) ukuqinisa ukusimama kwephrojekthi.
Imikhiqizo namasevisi
Njengosomabhizinisi, unomkhiqizo noma isevisi oyinikezayo okungenzeka kube ikhasimende. Kufanele ukwazi ukuchaza ukuthi uthengisa ini futhi yini eyenza ihluke. Engeza umjikelezo wokuphila womkhiqizo, umgwaqo wokuthuthukiswa, ukuncika kwezobuchwepheshe, impahla yengqondo (izimpawu zokuhweba, amalungelo obunikazi, amalungelo okushicilela), isu lentengo, kanye neziqinisekiso/isevisi yangemuva kokuthengisa. Ibala abahlinzeki abakhulu, izivumelwano zeleveli yesevisi, namamethrikhi ekhwalithi.
Ukuthengisa nokumaketha
Kulesi sigaba, kufanele ucabangele ingxenye noma imboni yakho, isimo semakethe, izindleko zizonke, indlela inkampani etholwa ngayo, kanye nethuba lokuzihlukanisa nomncintiswano. Uma unewebhusayithi, cabanga ukunikeza amasampula noma imiboniso, sebenzisa izithombe ukuze ubonise imikhiqizo yakho, futhi unikeze ulwazi mayelana nempahla yakho kanye nezindlela zokuletha. Chaza i- uphondo wokuguqula (ukutholwa, ukwenziwa kusebenze, ukugcinwa, ukwenza imali, izincomo), iziteshi (eziphilayo, ezikhokhelwayo, imifelandawonye), isiphakamiso somkhiqizo, ibhajethi kanye nama-KPI we uhlelo lokumaketha lwe-inthanethi nokuthengisa (i-CAC, i-LTV, izinga lokuguqulwa, i-churn). Engeza a isu lokuthengisa ngezinjongo ngesikhathi, ibhuku lokudlala lezentengiso kanye nesibikezelo sesiteshi.
Ukusebenza
Leli phuzu ohlelweni lwebhizinisi lihloselwe ukuchaza uhlangothi oluthe xaxa lokuphatha lwebhizinisi: ukuthi lisebenza kanjani, lapho ihhovisi likhona, umsizi womuntu siqu noma ithimba lomsebenzi, izindleko ezijwayelekile, njll. Ngena ujule izinqubo ukhiye (ukukhiqiza, ukugcwaliseka, ukuhlehliswa kwezinto), amakhono angaphakathi uma kuqhathaniswa nokukhishwa kwemisebenzi, abahlinzeki ababalulekile, uhlu lwamagama, ukuphathwa kwekhwalithi, ukuqhubeka kwebhizinisi kanye nobuchwepheshe bokusekela (ERP, CRM, analytics, ukuphepha kolwazi).
Ukuhlaziywa kwezimakethe nokuncintisana
Gcwalisa incazelo yakho ngokuthi a ukuhlaziywa kwemakethe: usayizi, ukukhula, izitayela, izingxenye nokuziphatha kwamakhasimende. Khomba izimbangi eziqondile nezingaqondile, wakho amandla nobuthakathaka, izithiyo zokungena, kanye nokuma kwakho okuhlukile. Ukuhlaziywa kwe-SWOT kufingqa izici zangaphakathi nezangaphandle ezithonya isu lakho.
Inhlangano kanye nemishini
Imininingwane isakhiwo senhlangano, izindima, ukubusa, kanye namaphrofayili abalulekile. Kuhlanganisa ishadi lenhlangano, izinqubomgomo zokuqasha, uhlelo lokuqeqesha nokugcina ithalente. Ukuze uthole ukwethembeka, gqamisa impumelelo yethimba labaphathi nabeluleki, kanye nezindlela zokwenza izinqumo nezindlela zokulawula zangaphakathi.
Imodeli yebhizinisi nemali engenayo
Chaza ukuthi ungenisa kanjani imali engenayo: amamodeli ebhizinisi (intengiso yesikhathi esisodwa, okubhaliselwe, i-freemium, amakhomishini, ukulayisensa), izintengo, izaphulelo, kanye neyunithi yezomnotho. Imephu eguquguqukayo nezindleko ezingaguquki bese wethula eyakho asilingane kanye nezimo eziyisisekelo, ezinethemba kanye nezilandelanayo zokuhlola ukuzwela.
Uhlelo lwezezimali kanye nezidingo zezimali
Kubandakanya ukuqagela kwe isitatimende semali engenayo, ishidi lebhalansi nokugeleza kwemali, i-investment (CAPEX) kanye nesabelomali sokusebenza (OPEX). Ichaza izidingo zemali, ukusetshenziswa kwezimali, uhlaka lwezikweletu/ukulingana, izinkomba zezimali (imajini, i-IRR, inkokhelo) nezinqubomgomo zokulawula isabelomali. Ukungafihli kanye nokuqagela okusekelwa kahle kubalulekile.
Uhlelo lwezomthetho nolwezimali
Cacisa ifomu lomthetho, ukuhambisana nokulawula ngomkhakha, amalayisensi, umshwalense, ukuvikelwa kwedatha kanye umthetho wentelaIchaza izinqubomgomo zempahla yengqondo, izinkontileka nabahlinzeki/ozakwethu, kanye nezigatshana zokuphuma phakathi kozakwethu.
Uhlelo lwengozi kanye nezimo eziphuthumayo
Khomba ubungozi bokusebenza, bezezimali, bokulawula kanye nezimakethe, amathuba/umthelela wazo, kanye nezinhlelo zokunciphisa. Dizayina izimo eziphuthumayo zokuphazamiseka kokunikezwa, ukuphepha kwe-inthanethi, ukwehla kwesidingo, noma ukwenyuka kwezindleko, kanye nohlelo lokuqhubeka nokubuyisela.
Umugqa wesikhathi kanye nezenzakalo ezibalulekile
dweba a umgwaqo wendlela ngezigigaba eziqinisekisayo: ukuthuthukiswa komkhiqizo, ukwethulwa, izitifiketi, izivumelwano zezentengiselwano, imigomo yokuthengisa nenzuzo. Nikeza izibopho, umnqamulajuqu, kanye nokuncika ukuze kube lula ukulandelela.
Isithasiselo kanye nemibhalo
Engeza kusithasiselo ubufakazi ezisekela uhlelo: izifundo, izincwadi zenhloso, ubufakazi bomqondo, amamethrikhi omlando, ama-CV, izinqubomgomo ezibalulekile, ama-mockups, nezinkontileka ezifanele.
Lungisa uhlelo ngokuvumelana nomamukeli
Guqula ukugcizelela kwedokhumenti: kuya ibhange, gxila kuziqinisekiso namandla okukhokha; okwe ukuphathwa komphakathi, umthelela emphakathini, ukuqashwa kanye nokubumbana kwezindawo; okwe abatshalizimali, usayizi wemakethe, ukukala, ukudonsa, ukuphuma kanye nembuyiselo elindelekile.
Ezinye izici okufanele zicatshangelwe zihlanganisa abaphathi beqembu, ukuthuthukiswa, ngaphezu kwesifinyezo sezimali, esihlinzeka ngerekhodi lokuthengiselana, ukutshalwa kwezimali, nokuthi isimo samanje sebhizinisi safinyelelwa kanjani. Engeza izinqubo ezinhle: ukubuyekezwa kwezikhathi zohlelo, ukusetshenziswa kwamamethrikhi angabanjwa, ukulalela kwekhasimende okusebenzayo, kanye nendlela ephindaphindayo (enciphile) yokunciphisa ubungozi. Ithiphu yokugcina: chaza uhlelo lwe ukubika eqondanisa isu, ukwenza, nokufunda okuqhubekayo, futhi igcine idokhumenti iphila ukuze ikuqondise ngokuqinile kuzo zonke izigaba zokukhula.
