Esimweni samanje, lapho ukuhweba nge-elekthronikhi kukhula kakhulu, i ukuphawula isibe yisisekelo sempumelelo yanoma yimuphi ibhizinisi eliku-inthanethi. Ngokuqaphela leli qiniso, the Isikole Sokumaketha saseMadrid (MSMK) wakhe i I-Master in eCommerce Development and Logistics Management, ithuba eliyingqayizivele lokuqeqesha ochwepheshe abaqeqeshwe ekudaleni nasekulungiseleleni i-eCommerce kusukela ekuqaleni.
Kungani le degree master ibalulekile emsebenzini wakho?
Ukuhweba nge-elekthronikhi kudinga indlela yemikhakha eminingi ehlanganisa izici zobuchwepheshe, zokuhlela kanye namasu. Lolu hlelo, oluzoqala ngo 28 ngoNovemba, inikeza umthwalo wokufundisa we Amahora we-240, isakazwa ngezikhathi ezimbili zamasonto onke. Yakhelwe ngokubambisana nezinkampani ezikhethekile ezifana Izinselelo Zokuphathwa Kwezimpahla y ukuhwebaIbhizinisi, lezi ziqu ze-master's zigcizelela ukuhanjiswa njenge isici seqhinga, isici esivame ukubukelwa phansi kodwa esibalulekile ekuthuthukisweni kwe-eCommerce.
Ngamazwi ka URafael Garcia, Umqondisi we-MSMK:
«Logistics ibalulekile ebhizinisini eliku-inthanethi futhi kufanele ihlanganiswe ngamasu, kodwa hhayi kuphela ngokuya ngokusebenza. Inengxenye ebaluleke kakhulu yezezimali nokwaneliseka.”
Lokhu kuba nomthelela nakakhulu lapho uqonda ukuthi ukuhanjiswa akuthinti nje ukwaneliseka kwamakhasimende, kodwa futhi ukwenza ngcono izindleko kanye nasemandleni okuncintisana emakethe yomhlaba.
Ubani?
Iziqu ze-master kuhloswe ngazo ochwepheshe bomkhakha wezokuthutha, ochwepheshe be-e-commerce kanye nosomabhizinisi abazimisele ukwenza ngokukhethekile iziyalo ezibalulekile ezifana nalezi:
- Ukudayiswa kwe-Digital
- Izici ezingokomthetho nezomthetho ze-eCommerce
- Ukuphathwa kwesango lokukhokha
- Isevisi yamakhasimende
- I-Logistics njenge-eksisi yamasu
Ngaphezu kwalokho, labo ababamba iqhaza kulolu hlelo bazothola umbono ophelele wokuthi zingasungulwa kanjani izinhlelo zebhizinisi, amasu edijithali kanye nezinqubo ze internationalalization.
Indlela ye-modular yempumelelo
Uhlelo lwakhiwe Amamojula ayi-21, eklanywe ngendlela engokoqobo namasu. Kusukela ekukhulelweni kwe- umqondo webhizinisi Kuze kube yilapho isetshenziswa futhi ihlanganiswa, okuqukethwe kufaka phakathi:
- Ukuthuthukiswa kohlelo lwebhizinisi nohlelo lokumaketha
- Ukuhlanganiswa kwesango lokukhokha
- Ukuphathwa okusemthethweni kwe-eCommerce
- Amasu okwenza amazwe ngamazwe
Ukwengeza, abafundi bazothola ithuba lokufinyelela Amakilasi Amakhosi okukhethekile kanye nemisebenzi ukuxhumana nabaholi bemboni ye-eCommerce.
Indlela yokwenza okuhloswe ngayo ukufunda ngokwenza
Iziqu ze-masters zamukela indlela engokoqobo ngaphansi kokuqeqeshwa kochwepheshe abaphambili kulo mkhakha. Abanye bochwepheshe abayingxenye yabasebenzi bokufundisa bahlanganisa:
- UMarta Grace (I-Google)
- U-Alfons Martínez (Red.es)
- U-Pedro Pablo Merino (Izindaba ze-Ecommerce)
- U-Andrés Dulanto (EFE Emprende)
Ukuthintana ngqo nalezi abeluleki izovumela ababambiqhaza ukuthi bathole ulwazi lokuqala, oluqinisekisayo amasu kanye nezixazululo ezimweni zangempela.
Izinsiza Ezengeziwe Namathuba
Enye yezinzuzo ezinkulu zalesi ziqu ze-master's ibhodi lomsebenzi okhethekile, etholakala kubafundi ngisho nangemva kokuqeda uhlelo. Le nsiza ilungele ukwenza lula ukungena ku- Imakethe yezabasebenzi eCommerce noma ukuthuthuka ngaphakathi kwemboni.
Ukwengeza, uhlelo lukhuthaza ukuxhumana ngemicimbi yokuxhumana. ukuxhumana, okwenza kube lula ukuthi abafundi basebenzisane nezinkampani ezihamba phambili emakethe futhi basungule ubudlelwano obubalulekile bomsebenzi.
Umthelela wezinto ezisetshenziswayo kwezohwebo ngogesi
Endaweni yedijithali, lapho amakhasimende elindele khona ukudiliva okusheshayo futhi ngokunembayo, ukuhleleka kwempahla kumele a inzuzo yokuncintisana ebalulekile. Lezi ziqu ze-master's zikhuluma ngokubaluleka kokuhlanganisa izixazululo zobuchwepheshe ezifana izinhlelo zokuphatha izinto, ukulandelela ukuthunyelwa kanye namasu wokugcina wemayela.
Isibonelo, izixazululo ezifana nokusetshenziswa kwe drones ukudiliva ekhaya noma isitoreji esihlakaniphile Bachaza kabusha okwenziwa yikhasimende. Ukuqeqeshwa kuzohlinzeka ngamathuluzi okusebenzisa lezi zindlela futhi kugqame endaweni enokuncintisana kakhulu.
Ukubhalisa kanye nemininingwane yohlelo
El I-Master in eCommerce Development and Logistics Management kuzoqala ku 28 ngoNovemba. Amakilasi azofundiswa ngoLwesihlanu kusukela ngo-16:00 ntambama kuya ku-21:00 ebusuku futhi ngeMigqibelo ngezikhathi ezijulile kusukela ngo-09:00 ekuseni kuya ku-20:00 ebusuku.
Izindawo zinomkhawulo, okuqinisekisa indawo yokufunda ekhethekile neyenzelwe umuntu siqu. Ngaphezu kwalokho, abathintekayo bangabonisana nezinketho ze imali ukwenza lula ukufinyelela kulolu hlelo olusezingeni eliphezulu.
Ubungcweti ku-eCommerce kanye nelogistics akugcini nje ngokuvula amathuba emisebenzi, kodwa futhi kunikeza amathuluzi adingekayo okuhola emakethe eguqukayo njalo. Lezi ziqu ze-master's zimelela indlela eya emsebenzini ophumelelayo kwezohwebo ngogesi.