Izibalo, i-CRM ne-Big Data

El I-CRM, ngesifinyezo sayo esiNgisini (Ukuphathwa Kobudlelwano Namakhasimende, noma ukuphathwa kobudlelwano namakhasimende) yi isu lokumaketha kugxile ekuhlangabezaneni nezidingo zamakhasimende. Ngenxa yalokhu, i- ukuhlaziywa yedatha etholwe emithonjeni ehlukene. Yilapho imininingwane enikezwe yi Idatha enkulu futhi ukuhlaziywa kwabo kuyenzeka. Umthamo we idatha lokho kungatholakala kumakhasimende futhi abasebenzisi yewebhusayithi ngokusebenzisa i- ukuthenga, wakhe navegación futhi idatha abayishiya nezenzo zabo inikeza inani elikhulu lokwenza ngokwezifiso elingasetshenziswa kuphela ngokuhlaziya idatha nokusungula amasu kuhlotshaniswa nemiphumela. Kulesi sigaba sizokhuluma ngokwakamuva izindaba futhi ku izibalo, CRM y Idatha enkulu ukubona ukuthi ziguquka kanjani futhi ngaleyo ndlela zihlaziye izitayela ezibekwayo emhlabeni we ukudayiswa kwe-digital.