I-Instagram isiphenduke inkundla yezokuxhumana lapho abantu bengasafuni nje izithombe ezinhle noma bakhombise impilo yansuku zonke yabagqugquzeli. Futhi kuyisiteshi sokuxhumana nokuthengisa sezinkampani, abazimele, amabhizinisi... Ngakho-ke, kuthiwani ngamanye amathiphu okwenza ama-reels okuhweba?
Uma ufuna i-akhawunti yakho ibe nabalandeli futhi uqale ukulayisha izibalo ngokuvakasha Njengoba abantu bekulandela, mhlawumbe esizokhuluma ngakho nawe kungakusiza ukukufeza. Kuthiwani ngawe ukubheka?
Bonisa umkhiqizo wakho ngezindlela ezahlukene
Elinye lamathiphu okuqala okwenza ama-reel okuhweba esingakunikeza lihlobene nomkhiqizo wakho. Kulokhu sigxila emkhiqizweni ophathekayo, njengoba izinsiza zingaba nesikhathi esinzima kakhulu ukuzithuthukisa (yize ngobuqambi obuncane sesivele sikutshela ukuthi kungazuzwa).
Umgomo wukuthi, uma kuziwa ekuboniseni umkhiqizo wakho, awukwenzi ngokombono owodwa kodwa kuwo wonke. Inhloso ukuthi abantu bayayazi imininingwane yomkhiqizo wakho ukuze kubonakale sengathi banawo phambi kwabo futhi bayakwazi ukuwuthinta. Futhi yilokho okudingeka ukufake ezingqondweni zabo.
Ngaphezu kwalokho, lokho okuzofinyelelwa yimibono ehlukene ukuthi udala imiphumela ehlukene yokubuka lokho Bazokwenza ividiyo ibe nempilo eyengeziwe, amandla kanye nemvelaphi. Njengokungathi imodeli, yenza umkhiqizo wakho ufiseleke kwabanye.
Ungathengisi, xhuma
Elinye lamaphutha avame kakhulu kuma-akhawunti ezitolo, amabhizinisi, izinkampani, imikhiqizo noma amasevisi ufuna ukuthengisa. Siyakwazi lokho, futhi siyazi ukuthi yilokho ofuna kwenzeke. Kodwa Abantu bakhathele yiwo wonke umuntu ozama ukubadayisela okuthile noma kuphi lapho bebheka khona.
Ngakho, lapho zibona into enjalo, zibalekela ngaphesheya. Nokho, lapho wenza ama-reels, zama ukungaweli kulolo gibe. Elinye lamathiphu okwenza ama-reel okuhweba ukudala amavidiyo axhumeneyo, angadayisi. Futhi kwenziwa kanjani lokho?
Ake sithi unamaphilisi okuqeda ubuhlungu bekhanda. Ungakhuluma ngezikhathi ikhanda elikukhubaza ngalo, ukuthi uzizwa kanjani, ukuthi ukwenza imisebenzi yansuku zonke kukhandla kanjani futhi lokho kwenza ikhanda libe libi kakhulu.
Bese unikeza umkhiqizo wakho njengesixazululo. Kodwa hhayi ngokujwayelekile: yithenge futhi uzame, kodwa kunalokho unikeze izinzuzo zomkhiqizo wakho futhi uvumele ukukhetha kube kubantu, ukuthi bafuna ukuqhubeka nekhanda elibuhlungu noma baliqede ngesikhathi esisodwa ekuphileni kwabo kwansuku zonke.
Dlala umculo wangemuva
Elinye ithiphu lokwenza ama-reel okuhweba ongawasebenzisa ukufaka umculo ovela kumavidiyo akho. Ingabe a inqubo ehlala isiza, ikakhulukazi uma kunezingoma wonke umuntu azilalelayo futhi owaziyo, yebo noma yebo, izobenza babone i-reel yakho.
Manje, qaphela lokho ngoba uma uphromotha okuthunyelwe ku-Instagram ukuze ufinyelele ama-akhawunti engeziwe, iqiniso lokuthi ufaka umculo lingase likuvimbele lokhu. Okusho ukuthi, ngeke ukwazi ukuyithuthukisa. Ngakho-ke qaphela ukuthi yini ofuna ukuyenza nge-reel uma isishicilelwe, ngoba uma inomculo one-copyright, bazosusa okushicilelwe noma bakuthulise. Futhi, vele, ngeke ukwazi ukuyisebenzisa ukuze udale izikhangiso ku-Instagram.
Umthelela kusukela ekuqaleni
Lokhu akunzima ukukufeza njengoba ungase ucabange. Imayelana nokuthwebula abantu emizuzwaneni emihlanu yokuqala ngoba, uma besebenzisa imali eningi, bangase bangaqedi ukubuka ividiyo yakho.
Umgomo uwukwenza abantu bahlale futhi babukele yonke i-reel. Futhi, ukwenza lokhu, kungcono ukusebenzisa a isihloko esidonsa ukunaka okukhulu. Masisebenziseke kakhulu. Cabanga ukuthi yividiyo yokukhuthaza insizakalo yakho yomphathi we-Instagram. Futhi wenze i-reel enamaqhinga ukuze uthole abalandeli.
Nokho, esikhundleni sokuyibiza kanjalo, ungase uthi: "imfihlo okungekho muntu okutshela yona ukuze uhlu lwakho lwababhalisile luqhume."
Lokho kukodwa kuzodonsa ukunaka. Kodwa qaphela ukuthi ungahambi kakhulu noma bazocabanga ukuthi ungumdayisi kagwayi.
Enye into, lapho wenza ama-reels, zama njalo ukwengeza imibhalo engezansi ngoba abantu abangu-85% bayayibuka ngaphandle komsindo (ngoba basemgwaqweni, emsebenzini, ekhaya, njll.) futhi akudingeki bahlale bekhona. nama-headphone avuliwe.
Ulwazi oluyisisekelo kodwa olubandakanyayo
Enye inkinga amabhizinisi amaningi kanye ne-eCommerce abanayo ifuna ukukhangisa umkhiqizo futhi inikeze lonke ulwazi olungenzeka. Inkinga ukuthi lolu lwazi kungaba ishidi lobuchwepheshe lomkhiqizo noma incazelo yalo kuwebhusayithi (noma enye).
Futhi-ke, akekho ofunda lokho, kuyabhora futhi akahlanganyeli. Ngakho-ke, lapho udala ama-reel okuhweba, Bheja eqinisweni lokuthi banolwazi oluyisisekelo oluhehayo. Akukho ukukopisha nokunamathisela.
I-commercial reels yebo, kodwa nabantu
Kulungile ukwenza amareli omkhiqizo ngezikhathi ezithile. Kodwa makungabi yinjwayelo. Abalandeli bathanda ukubona abantu bebamba iqhaza kuma-reel, bakhulume nekhamera, futhi benze kubonakale sengathi baxhumana nawe.
Ngakho-ke zama ukuqopha amavidiyo anjengalawa ngoba anababukeli abaningi kakhulu uma kunabantu kunalapho ubonisa umkhiqizo noma indawo kuphela.
Isibonelo, i-reel yomkhiqizo ilungile. Kodwa omunye womuntu ofundisa umkhiqizo, ekhuluma ngezinzuzo zawo, izinzuzo zawo, indlela yokuwusebenzisa kanye nalokho ozokuzuza ngawo kuzoba ngcono kakhulu.
Isiqubulo
Okokugcina, sincoma ukuthi udale isiqubulo sebhizinisi lakho. Okuthile lokho Yiba uheha futhi uphindaphinde njalo ekushicilelweni kwakho. Ngoba lokho kuzoheha ukunakwa okwengeziwe, kwakha umphakathi okuzungezile futhi yebo, futhi kuzuze ukuxhumana okwengeziwe.
Singakushiyela amathiphu engeziwe okwenza ama-reel ezohwebo azokusebenzela ngokuya ngebhizinisi lakho. Kodwa-ke sasingeke siqede. Ingabe kukhona ama-reel akho aye wadonsa? Ucabanga ukuthi kwakungabangelwa yini? Ingabe unawo amanye amaqhinga ofuna ukwabelana ngawo?