Ama-Acens wethule a Ithuluzi le-SEO efwini elihlaziya ukubonakala kwebhizinisi ku- Internet ukusiza izinkampani zithuthukise ubukhona bazo ku-inthanethi futhi zikhuthaze ukukhula kwebhizinisi. Ngokusebenzisa i- "Umbiko we-SEO wamahhala", izinkampani zingathola ukuhlaziya okuzenzakalelayo okuzinikeza imininingwane enemininingwane mayelana nokuma kwazo ngokumelene nomncintiswano, kanye nokugwema amaphutha avamile we-SEO, njengezihloko eziyimpinda, amagama angukhiye eqile, noma ukuntuleka kwezibuyekezo kuwebhu.
Ngalo mbiko, umsebenzisi uthola amathuluzi abalulekile ukuze ukwandisa ithrafikhi yesayithi lakho sibonga idatha ethile efana ukuthandwa kwewebhu futhi i izixhumanisi ezingenayo, the amagama angukhiye ahlobene kakhulu, ukuxhumana ezinkundleni zokuxhumana, I-PageRank, the Ileveli ye-Alexa, kanye nokuhlaziywa kokuma komncintiswano, ngaphezu kwamanye amapharamitha amaningi. Lolu lwazi lubalulekile kunoma yiliphi ibhizinisi elifuna ukuthuthukisa isu layo lokumaketha kwedijithali futhi lithole imiphumela engcono ezinjinini zokusesha.
Unikeza ini umbiko wamahhala we-SEO?
El "Umbiko we-SEO wamahhala" of Acens is a ithuluzi elisebenzayo le-inthanethi etholakala emafini ngaphansi kohlobo lwesofthiwe njengesevisi (SaaS). Iklanyelwe ukuhlinzeka abasebenzisi, kungakhathaliseki ukuthi bangamakhasimende e-Acens noma cha, umbono ocacile mayelana nokusebenza kwabo ku-inthanethi kanye nabaqhudelana nabo. Leli thuluzi alifinyeleleki kuphela, kodwa futhi liyasebenza, livumela noma yimuphi umsebenzisi ukuthi athole ukuhlaziya okuphelele ngemizuzwana embalwa.
Phakathi kwezinto eziphawuleka kakhulu ezihlaziywe embikweni yilezi:
- Ukuthandwa yewebhusayithi nezixhumanisi ezingenayo.
- Amagama angukhiye kanye namatemu okusesha lapho ithrafikhi iza khona kusayithi.
- Ukusebenzisana ezinkundleni zokuxhumana ezifana ne-Facebook, Twitter ne-Google+.
- Ukusebenza womncintiswano wokuhlonza amathuba okwenza ngcono.
- Izinkomba ezibalulekile ezifana I-PageRank futhi i Ileveli ye-Alexa.
Lokhu kuvumela izinkampani ukuthi zithole idatha ethile futhi zisebenzise lolu lwazi ukuze zenze izinguquko kulwazi lwazo amasu kanye namaqhinga okubeka.
Amasu abalulekile wokuma okuhle kwewebhu ngokusho kwe-Acens
Kusuka ku-Acens bagqamisa ukuthi SEO Kuyithuluzi elibalulekile lokumaketha okuku-inthanethi kochwepheshe, ama-freelancers kanye nezinkampani, njengoba kuthuthukisa ukubonakala ku-inthanethi futhi iheha ithrafikhi yekhwalithi. Kodwa-ke, izinkampani eziningi zenza iphutha lokungagcini isu labo le-SEO ngemuva kwendlela yokuqala, okuholela ekulahlekelweni kwamathuba nokubonakala kwedijithali.
I-Acens yenze ucwaningo olusekelwe kudatha etholwe kubasebenzisi abangaphezu kuka-2,000 bethuluzi layo le-ClickSEO ukuhlola ukuthi amawebhusayithi e-Spanish ayahambisana yini nemikhuba ehamba phambili ye-SEO. Nazi iziphetho eziyinhloko:
- Izihloko ezihlukile nezilungiselelwe: I-61% yezinkampani ihlaziye izihloko eziyimpinda emakhasini azo. Lokhu kuthinta kabi i-SEO, njengoba izinjini zokusesha zidinga ulwazi oluhlukile ukuze zilinganise okuqukethwe.
- Izibaluli ze-"Alt" ezithombeni: Abangu-49% abasisebenzisi lesi sibaluli esibalulekile ukuchaza izithombe, into evimbela izinjini zokusesha ekuchazeni kahle okuqukethwe okubukwayo.
- Okuqukethwe okusha nokubuyekeziwe: Izinkampani ezingama-54% kuphela ezivuselela iwebhusayithi yazo ngezikhathi ezithile. Izinjini zokusesha zithanda amasayithi angeza okuqukethwe okusha njalo.
- Gwema okuqukethwe okuyimpinda: Ingxenye yesithathu yezinkampani zaseSpain iyaqhubeka nokwenza leli phutha, okungaholela ezijezisweni ezimbi kakhulu ezingeni.
- Izixhumanisi eziphukile: U-30% wamawebhusayithi aqukethe izixhumanisi eziphukile ezithinta ulwazi lomsebenzisi ne-SEO.
- Ukucebisa izixhumanisi zangaphandle: Nakuba izinkampani ezingu-78% zizisebenzisa, ezinye ezingu-22% ziphuthelwa ithuba lokunikeza ulwazi olwengeziwe lwesimo okwandisa igunya lesayithi.
- Isivinini sokulayisha: U-94% wamawebhusayithi alayisha ngaphansi kwamasekhondi angu-2, okuyisici esibalulekile ekuvimbeleni abasebenzisi ukuthi baphume ekhasini.
- 500 amaphutha: Amaphesenti angu-5 kuphela amawebhusayithi ahlaziywe aletha lolu hlobo lwephutha, okuwumphumela omuhle.
Ungazuza kanjani kuthuluzi le-SEO lamahhala le-Acens?
Ukuze ufinyelele umbiko we-Acens SEO, udinga nje ukunikeza isizinda sewebhusayithi yakho ngendlela ehambisanayo. Emasekhondini ambalwa, isistimu izohlaziya okuguquguqukayo okuningi okuhlobene nokuma kwakho kwewebhu futhi ikhiqize umbiko onemininingwane noqondakalayo. Ukwengeza, njalo ezinsukwini ezingama-30 ungabuyekeza lokhu kuhlaziya ukuze ugade ukuqhubeka.
Umbiko uyithuluzi elinamandla lanoma iyiphi inkampani ebhekile nweba ubukhona bakho ku-inthanethi, thuthukisa isu lakho lokuqukethwe futhi ukhuphuke izikhundla emiphumeleni yosesho. Akunandaba ukuthi uyikhasimende le-Acens noma cha, lolu hlelo luyatholakala kubo bonke abasebenzisi abanentshisekelo yokuthuthukisa ukusebenza kwabo kwedijithali.
Ukubaluleka kwe-SEO njengesu lebhizinisi
Isimo sedijithali sesiya ngokuya sincintisana, futhi izinkampani eziziba ubungozi be-SEO zilahlekelwa inani elikhulu lamathuba ebhizinisi. Lapho kuqaliswa amasu e-SEO aqinile, izinkampani zingakwazi:
- Heha ithrafikhi yekhwalithi: I-SEO ikuvumela ukuthi uqondise abasebenzisi abathanda imikhiqizo namasevisi athile.
- Thuthukisa ukubonakala: Ukuvela emiphumeleni yosesho yokuqala kukhulisa ukwethembeka namathuba okuguqulwa.
- Khuthaza ukusebenzisana: Isu elihle le-SEO lihlanganisa nokubamba iqhaza okusebenzayo ezinkundleni zokuxhumana.
- Thola i-ROI ephezulu: Uma kuqhathaniswa namanye amasu okuthengisa, i-SEO inembuyiselo enhle kakhulu ekutshalweni kwezimali.
Umbiko we-SEO we-Acens wamahhala uyithuluzi elibalulekile kulabo abafuna ukugqama emakethe egcwele, enikeza imininingwane ephathekayo eyenza isipiliyoni somsebenzisi sibe ngcono, sithuthuke. igunya lesizinda kanye nokukhuthaza ukukhula okusimeme.
Le nsiza ivumela izinkampani ukuthi zibone ukwehluleka kanye namathuba esu lakho lokumaketha kwedijithali, okuholela ekubonakaleni okuphezulu kanye namathuba amakhulu okuphumelela kwesikhathi eside.