Kucatshangwa ukuthi ukuthenga ukudla online kunganciphisa i- ukuzwa kwengqondo kwezimpahla zangempela, okuzogcina sekwenza kube lula ngabantu ukuthi bamoshe ukudla. Lokhu kuphakanyiswa yisifundo esisha okuhloswe ngaso abathengisi online.
Imfucuza yokudla kuyinkinga enkulu kubathengi nakubantu abasembonini yokudla. Kudliwa ukudla okungaphezu kwamakhilogremu ayizigidi ezingama-50 unyaka nonyaka e-United States, ngokocwaningo oluthile, iningi lalokhu kudla okunomsoco njengezithelo, imifino, ubisi nezinhlamvu.
Ukwanda kokuthengwa kokudla online kungenza le nkinga ibe yimbi kakhulu, ngokusho kwalolu cwaningo olusha lukaDkt Veronica Ilyuk ka IHofstra University. “Esitolo sendabuko, amakhasimende afaka amandla nesikhathi esithe xaxa ekuthengeni kwawo, ekhetha ngesandla konke azokuthenga, noma okungenani ayakubona lokho; Endaweni eku-inthanethi, lo mzamo omkhulu ohlobene nokutholwa kwemikhiqizo udluliselwa komunye umuntu (abasebenzi besitolo, ungasho).
Lokhu kuba lula kokuthenga nge-inthanethi (umzamo owehlisiwe) kukhombisa umthelela omubi emqondweni wokuthola (okuzibonakalisa ekucabangeni kwesibopho, nomphumela omubi wokumosha, ukuthenga) kanye nokwanda kokuziphatha okukhathazayo kwekhasimende: imfucuza yokudlakuchaza uDkt. Ilyuk.
Ukuhlaziywa kukaDkt. Ilyuk kusikisela ukuthi abathengisi abakwi-inthanethi kufanele bacabangele imiphumela yamamodeli abo ebhizinisi ezimweni zengqondo zamakhasimende mayelana nodoti wokudla, ukuhlaziywa okunamandla kocwaningo kukhombisa imiphumela emibi yokuthenga nge-inthanethi emiqondweni yabathengi, eqondisa ikhasimende ukuthi lenze umzamo omncane, ukunciphisa ukusebenza kwabo kwengqondo ulwazi lokutholakala kokudla nokwenza kube lula ngabo ukuchitha ukudla.