UMaria DominguezI-CEO ye I-Openley, inkampani ekhethekile ekuhlinzekeni izinsiza eziku-inthanethi zomthetho nezabantu, uhlanganyela nathi eyakhe isipiliyoni emhlabeni we eCommerce. Kusukela kuzizathu eziholele ekutheni aqale le ndlela eya kumasu awasebenzisayo ukuze anqobe izinselelo zemvelo yedijithali, wakhe umbono kusemqoka ekuqondeni indlela umkhakha zendabuko ingashintsha futhi ivumelane ne- ubuchwepheshe obusha.
I-Openley ayigxili ekunikeleni kuphela amasevisi zomthetho kanye izinsiza zabantu, kodwa futhi ekuhlanganiseni okungcono kakhulu kwe-inthanethi kanye nokulethwa kwesevisi komuntu mathupha. Lokhu kuvumela inkampani ukuthi inikeze a isixazululo esibalulekile futhi ijwayelane nezidingo zamakhasimende. Inhlanganisela yobuchwepheshe nokwelashwa kwabantu kunikeza i-Openley a inzuzo yokuncintisana ukuthi umehluko emakethe.
Wavela kanjani umqondo wokusungulwa kwe-Openley?
UMaria Domínguez: U-Openley wazalwa ngenxa yesifiso sokuhlinzeka ngezinsizakalo ezintsha ezedlula ezijwayelekile. Kusukela yethu okuhlangenwe nakho komsebenzi, sihlonze ukushiyeka kumamodeli wokulethwa kokunakekelwa kwezempilo kwendabuko izinsiza zomthetho kanye nezinsiza zabantu. Ingabe ukuntula Kubandakanya ukuntula ukunakwa komuntu siqu kanye nokuvumelana nezimo okuncane ezidingweni zamakhasimende. Sibone ithuba lokusebenzisa ithuba amathuluzi esimanje zobuchwepheshe ukuthuthukisa ukusebenza kahle futhi i ukufinyeleleka, ehlala egcina amazinga aphezulu.
Ukwakha iqembu elabelana ngalo mbono kwakubalulekile. Ezinde izingxoxo ebesinabo mayelana nokuthi singathuthukisa kanjani futhi sifake izinsiza zethu zibe yidijithali, kuyilapho silondoloza izindleko zokuncintisana, kwasiholela ekuthuthukiseni umqondo we-Openley. Besifuna ukwehlukana nombono wokuthi izinsiza zezomthetho nezabasebenzi zingatholakala kuphela ngamafemu omthetho wendabuko. Lokhu ushintsho Kwaba umgomo wethu.
I-inthanethi iyisize kanjani imodeli yebhizinisi lakho?
UMaria Domínguez: I-inthanethi iguqule indlela esisebenza ngayo, yaqeda imingcele yendawo nokusivumela ukuthi sifinyelele amaklayenti abavela ezingxenyeni ezahlukene zomhlaba. Ngaphambilini, inkampani yabameli yayikhawulelwe yiyo indawo ebonakalayo; Manje, sibonga inkundla yethu eku-inthanethi, singanikela ngezinga elifanayo lekhwalithi kulabo abaseSpain noma kwamanye amazwe.
Ngaphezu kwalokho, i-Intanethi isivumela ukuthi sihlanganyele nathi amaklayenti ngendlela yomuntu siqu nephumelelayo. Ngokusebenzisa amathuluzi afana izingcingo zevidiyo, ama-imeyili kanye cats ngesikhathi sangempela, siziqonda kangcono izidingo zamakhasimende ethu futhi senze ezethu zibe ngokwakho izixazululo ukuzivumelanisa nazo. Lokhu akukhiqizi kuphela ukuzethemba kodwa futhi ithuthukisa i isipiliyoni samakhasimende.
Ikhono lokwenza izinqubo ezijwayelekile zibe yidijithali ezifana nokuthumela nokwamukela amadokhumenti omthetho kunciphisa kakhulu isikhathi futhi i izindleko ehlotshaniswa nale misebenzi, okusisiza ukuthi sigcine amanani ancintisanayo ngaphandle kokubeka engcupheni ikhwalithi yesevisi.
Yiziphi izinselelo ezinkulu lapho usebenza emkhakheni wezomthetho we-inthanethi?
UMaria Domínguez: Inselele enkulu kube ukubhekana ne ukungathembi isiqalo samakhasimende amasevisi ezomthetho aku-inthanethi. Yize i- uhwebo lwedijithali ikhule kakhulu eSpain, abezomthetho basabhekene nokungabaza okuthile. Amakhasimende amaningi ayaqhubeka nokuhlanganisa amahhovisi aphathekayo ubuchwepheshe kanye nokusebenza kahle.
Kodwa-ke, sikholelwa ukuthi lolu wushintsho lwamasiko olufana nolwenzeka nge bethenga yemikhiqizo eku-inthanethi. Ngokusebenzisa isevisi yamakhasimende engenasici kanye nesiqiniseko senkonzo yekhwalithi ephezulu, sikwazile ukunqoba lo mgoqo wokuqala futhi sazibeka njengeqembu. okunye okuthembekile.
Okunye I-reto okubalulekile ukufundisa amakhasimende mayelana ubuzwe kanye nokuphepha kokwenziwayo okuku-inthanethi, okuhlanganisa nokuchaza ukusetshenziswa kwe ukubethela kanye nokuqinisekisa endaweni yethu. Lolu hlobo lolwazi ludala ukuthula kwengqondo futhi lukhuthaze ukwethembana.
Yini ehlukanisa i-Openley kwezinye izinkampani zezomthetho eziku-inthanethi?
UMaria Domínguez: Okusehlukanisa ngempela yindlela yethu yokuhlanganisa nokuzibophezela kwethu njalo kukho innovation kwezobuchwepheshe. Ngengxenyekazi yethu, sinikeza a i-ecosystem yedijithali okungagcini nje ngokuvumela ukwenziwa kwenkontileka yezinsizakalo zomthetho, kodwa futhi kunikeza ukufinyelela ezinsizeni zemfundo kanye amathuluzi asebenzayo kumakhasimende.
Ukwengeza, sigcina inqubomgomo ye ukucaca okugcwele mayelana namanani nezinqubo. Iklayenti aliziswa nje kuphela ngezindleko kusukela ekuqaleni, kodwa futhi likwazi ukufinyelela imihlahlandlela kanye nokuqukethwe okufundisayo okulisiza ukuba liqonde kangcono izinsizakalo ezinenkontileka. Lokhu kubeka izinto obala kube ukhiye ekukhiqizeni ukwethenjwa kanye ukwethembeka isikhathi eside
Yiziphi izincomo onazo kubantu abaqasha izinsiza ze-inthanethi okokuqala ngqa?
UMaria Domínguez: Okokuqala nokubalulekile, sikukhuthaza ukuthi ucwaninge inkampani noma inkundla ozoyisebenzisa. Kubalulekile ukuqinisekisa ukuthi iwebhusayithi injalo nakanjani, engaqinisekiswa kalula ngokubheka uma usebenzisa i iphrothokholi ye-HTTPS futhi uma unezitifiketi I-SSL.
Ngokufanayo, sincoma ukuthi ubuyekeze i- izinqubomgomo zobumfihlo kanye nokuvikelwa kwedatha yenkampani. Lolu lwazi kufanele lutholakale futhi lucace ekhasini; Uma kungenjalo, lokho kakade kuyinkomba yokungathembani. Siphinde siphakamise ukufunda imibono nezibuyekezo ezivela kwamanye amakhasimende ukuze sikuhlole isipiliyoni Ngensizakalo.
Iyiphi indima edlalwa ubuhlakani bokwenziwa kanye nobuchwepheshe obusha kumodeli yakho yebhizinisi?
UMaria Domínguez: Senze amathuluzi asekelwe ukuhlakanipha okufakelwayo ukuthuthukisa isevisi yamakhasimende nokunikeza izimpendulo ezisheshayo nezinembile emibuzweni evame ukubuzwa. Lobu buchwepheshe busivumela ukuthi singagcini nje ngokunciphisa izikhathi zokulinda, kodwa futhi sihlonze amaphethini emibuzweni etholiwe, okusisiza ukuthi silungise amasu namasevisi ethu.
Ngaphezu kwalokho, ipulatifomu yethu iyasebenza ama-algorithms athuthukile ukwenza ngezifiso izincomo esizinikeza amakhasimende, okuthuthukisa kakhulu awo isipiliyoni futhi ibagcinela isikhathi ekwenzeni izinqumo. Ngokwesibonelo, othile ofuna iseluleko mayelana umthetho wenkontileka ingaqondiswa ngokuzenzakalelayo ku- izinketho ezifanele kakhulu kuye ngecala lakho.
Futhi, kunjalo, siyaqhubeka nokuhlola ukuthi ubuchwepheshe buthanda kanjani blockchain ingahlanganiswa ezinqubweni zethu ukuze siqinisekise okwengeziwe ukuphepha futhi i obala.
Okuhlangenwe nakho kuka-María Domínguez kanye ne-Openley emkhakheni we-eCommerce akugqamisi nje kuphela ngemvelo yayo yokuqamba, kodwa nekhono layo lokuzivumelanisa nendawo eshintshayo njengeyamanje. Kuyo yonke intuthuko yephrojekthi yabo, kuye kwaba sobala ukuthi ngendlela egxile kumakhasimende kanye nokuhlanganiswa okuhlakaniphile kobuchwepheshe, izinsizakalo zezomthetho nezomuntu zingangena ngempumelelo emhlabeni wedijithali, ziguqule indlela ezibona ngayo futhi zidle.