Izindaba ze-eCommerce (Ikhasi 2)

Imizuzu ye-5

Bhukha amagumbi okuhlangana emahhotela ku-inthanethi nge-Bookmeeting: Izinketho zamagundane, ubuchwepheshe kanye namanani acacile

Qhathanisa futhi ubhukhe amagumbi okuhlangana amahhotela ngamaphakheji e-MICE, ubuchwepheshe kanye namanani entengo e-Spain nase-Portugal.

Carmen Rodriguez

Okokufundisa nezinsizakusebenza

Imizuzu ye-7

Umthelela wobuchwepheshe ku-e-commerce: omnichannel, AI, kanye nezakhiwo ezintsha zokukhula

I-AI, i-cloud computing, iselula, nezinkokhelo zedijithali ziguqula i-e-commerce. Zitholele amasu abalulekile, amamodeli, kanye nokusetshenziswa kokukhula ngokuzethemba.

Susana Maria Urbano Mateos

Umlilo osendaweni yokugcina iziqholo ushiya kushone abayisithupha enyakatho-ntshonalanga yeTurkey

Indawo yokugcina impahla

Imizuzu ye-3

Ukushisa endaweni yokugcina amafutha eDilovası kushiya kushone abayisithupha

Abayisithupha bashonile kwathi abahlanu balimala ngesikhathi kuqubuka umlilo endaweni yokugcina iziqholo eDilovası (Kocaeli). Kuboshwe abathathu kanti uphenyo luyaqhubeka.

Alberto Navarro

Ukuqeqeshwa kwe-ECommerce

Imizuzu ye-5

Umhlahlandlela ophelele we-ecommerce ephumelelayo: ukusuka ekufakeni uphawu kuye ekuguquleni

Dala ibhizinisi le-e-commerce elinenzuzo: igama, i-UX, i-SEO, amanani, izinkokhelo, nokuthunyelwa. Sula amasu okuthengisa okwengeziwe ngokuzethemba nangedatha.

Susana Maria Urbano Mateos

Ukuqeqeshwa kwe-ECommerce

Imizuzu ye-5

Imibuzo ebalulekile ngaphambi kokudala isitolo se-ecommerce: umhlahlandlela owandisiwe futhi osebenzayo wokunquma, ukusetha, kanye nokukala isitolo sakho esiku-inthanethi.

Phendula imibuzo ebalulekile ngaphambi kokudala i-ecommerce yakho: izinkokhelo, ukuthunyelwa, okokusebenza, i-SEO, inkundla, iqembu, kanye nezimbuyiselo.

Susana Maria Urbano Mateos

Hosting

Imizuzu ye-7

Ukusingathwa kwe-Colocation: izinzuzo, izindleko kanye nendlela yokukhetha umhlinzeki

Kuyini i-colocation, izinzuzo zayo, izindleko, kanye nezici ezibalulekile zokukhetha umhlinzeki: ukubambezeleka okuphansi, ukuphepha, ukuthobela, nokuqina.

Susana Maria Urbano Mateos

SEM

Imizuzu ye-7

I-SEM ye-Ecommerce: ukuthi iyini, ihluke kanjani ku-SEO, izinzuzo, izingxenye, amapulatifomu, kanye nendlela yokuyisebenzisa

Umhlahlandlela we-SEM we-e-commerce: amagama angukhiye, isakhiwo, amamethrikhi, namakhasi okufika. Funda indlela yokuhlanganisa i-SEO ne-SEM, sebenzisa i-AI, futhi uthuthukise i-CPA ne-ROAS.

Susana Maria Urbano Mateos

I-Mercado Libre icela ukulawulwa kukaShein noTemu

eCommerce

Imizuzu ye-4

I-Mercado Libre icela ukulawulwa kukaShein noTemu: impi yokulawula

I-Mercado Libre ifuna imithetho kaShein noTemu ngenxa yomthelela wabo kuma-SME nasekuqashweni. Amazwe akulesi sifunda athatha isinyathelo, futhi inkulumo-mpikiswano iyakhula. Funda ukuhlaziya.

Alberto Navarro

SEO

Imizuzu ye-4

I-SEO ye-ecommerce: umhlahlandlela ophelele onamaqhinga, amasu, namathuluzi

Thuthukisa i-SEO yakho ye-ecommerce ngezakhiwo, ukwenziwa kahle kwekhasi, ukuhlaziywa kobuchwepheshe, nokwakhiwa kwesixhumanisi. Umhlahlandlela osebenzayo onamathuluzi namaqhinga angasebenziseka.

Susana Maria Urbano Mateos

I-Madrid yethula isistimu yokukhanya evumela ukuzulazula okusizwayo emhubheni we-M-30 ngokubambisana ne-Waze ne-Google.

Ukuthengisa oku-intanethi

Imizuzu ye-5

Amathiphu asebenzayo wokusebenziseka kwe-ecommerce: umhlahlandlela ophelele, izibonelo, nentuthuko engenzeka

Thuthukisa i-e-commerce yakho: ukuzulazula, isivinini, amakhasi omkhiqizo, kanye nokuphuma. Amathiphu asebenzisekayo okukhulisa ukuguqulwa nokwethenjwa.

Susana Maria Urbano Mateos

Ukuthengisa oku-intanethi

Imizuzu ye-5

Imihlahlandlela yokukhulisa ukuthengiswa kwe-e-commerce ngamasu afakazelwe

Funda amasu afakazelwe okukhulisa ukuthengisa ku-eCommerce: UX, SEO, cross/upsell, automation kanye nelogistics.

Susana Maria Urbano Mateos