I-Antai Venture Builder ithuthukise i-Deliberry , ipulatifomu entsha yaseSpain eqala njengowokuqala ukuvumela abasebenzisi ukuthi bathenge ukudla ku-inthanethi kusuka kumadivayisi amaningi futhi bathole ama-oda abo kungakapheli ihora noma ngesikhathi abasikhethile. Le nsizakalo ihlanganisa ukulula kwe-e-commerce nokuthembela kwendabuko kwikhwalithi yomkhiqizo, okwenza kube yisisombululo esisebenzayo nesesimanje kubathengi banamuhla.
Iyini i-Deliberry futhi isebenza kanjani?
I-Deliberry ingaphezu nje kwesevisi yokulethwa kokudla. Imodeli yayo iphefumulelwe yipulatifomu yaseMelika ephumelelayo i-InstaCart, evumelaniswe nezidingo zemakethe yaseSpain. Le pulatifomu ivumela abasebenzisi ukuthi bakhethe imikhiqizo ezitolo ezinkulu ezahlukene nasezitolo zasendaweni edolobheni labo, okuqinisekisa ukuthi intengo iyafana neyasesitolo sangempela.
Esinye sezici ezivelele kakhulu zeDeliberry yiqembu labathengi abazimele , bonke abesifazane abangaphezu kweminyaka engama-45. Laba chwepheshe bakhethwa ngohlelo lweCáritas lweFeina kanye neCor , iphrojekthi egxile ekuhlanganisweni kabusha kwamaqembu asengozini emsebenzini. Abathengi abazimele bakhetha imikhiqizo "njengokungathi yenzelwe imindeni yabo ," beqinisekisa ikhwalithi kanye nokusha.
Izinzuzo kubasebenzisi
Phakathi kwezinzuzo ezinikezwa yiDeliberry, okulandelayo kuvelele:
- Ukulethwa okusheshayo: Ama-oda alethwa ngaphakathi ihora elilodwa noma ngesikhathi sokuphumula esikhethwe umsebenzisi.
- Ikhwalithi eqinisekisiwe: Imikhiqizo emisha ikhethwa ngesandla ngochwepheshe bokuthenga.
- Izintengo ezisobala: Izindleko zemikhiqizo ziyefana nezezitolo ezibonakalayo, azikho izinkokhelo ezingeziwe ezifihliwe.
- Ukuvumelana nezimo: Amathuba okuhlanganisa izinto ezivela ezikhungweni ezahlukene ngendlela eyodwa.
Umthelela womphakathi: Ukuzinikela ekufakweni kwabasebenzi
I-Deliberry akuyona nje imodeli yebhizinisi entsha, kodwa futhi iphrojekthi enomthelela emphakathini. Ngokubambisana kwayo ne-Cáritas, inkampani inikeza amathuba emisebenzi kwabesifazane abangaphezu kweminyaka engu-45, iqembu elibhekene nobunzima bokungena emakethe yezabasebenzi. Lokhu akugcini nje ngokuzuzisa abasebenzi, kodwa futhi kunezela ukuthintana komuntu kule nsizakalo, ngenxa yabathengi abazinikele nabanolwazi.
Lesi sici esihlukanisayo sibe nomthelela ekutheni i-Deliberry ithole ukuqashelwa okuhlukahlukene ngokuqamba okusha, okufana Nomklomelo Wokusungula ka-2017 oklonyeliswe yi-El Economista kanye Nomklomelo Womphumela wango-2017 ovela ku-Col·legi de Publicitaris i Relacions Públiques de Catalunya esigabeni Sokusungula.
Ukusebenzisana nezitolo ezinkulu nezitolo zasendaweni
Le pulatifomu isebenza nezindawo eziningi ezahlukene, okuhlanganisa nezinkampani ezinkulu ezifana neCaprabo , iVeritas, iCasa Ametller, iPlus Fresc, kanye neCarme Miranda . Ubambiswano ngalunye luvumela abasebenzisi ukufinyelela ikhathalogi ehlukahlukene yemikhiqizo, kusukela ekudleni okusha kuya ezintweni ezisezingeni eliphezulu.
Ngaphezu kokusebenza nezitolo ezinkulu, iDeliberry ifuna ukusungula izivumelwano nezitolo ezikhethekile , njengezitolo zewayini, izindawo zokubhaka, kanye nezindawo zokudla ezilungisiwe. Leli qhinga livumela ipulatifomu ukuthi yandise okunikezwayo futhi ihlanganiswe kakhulu nokuphila kwansuku zonke kwamakhasimende ayo.
Izindleko kanye nemodeli yemali engenayo
Le nsizakalo ifaka imali yokulethwa engu-€5,90 . Uma i-oda lifaka imikhiqizo evela ezitolo eziningi, kukhokhiswa imali eyengeziwe engu- €2 esitolo ngasinye esengeziwe. I-Deliberry ithola futhi imali engenayo ngamakhomishini akhokhiswa amabhizinisi abambe iqhaza ngokukhushulwa nokuthengiswa.
Le modeli yemali engenayo ekabili ivumela i-Deliberry ukuthi igcine amanani ancintisanayo kubasebenzisi ngenkathi ihlinzeka ngesevisi yekhwalithi ephezulu.
Ukunwetshwa kanye nekusasa likaDeliberry
Kusukela yethulwa e-Barcelona ngoMeyi 2015, iDeliberry ikhombise ukukhula okuqhubekayo. Le nkampani isivele imemezele izinhlelo zokunwebela eMadrid nakwamanye amadolobha amakhulu aseSpain. Le phrojekthi yokuvelela ikhombisa isidingo esikhulayo sezinsizakalo zokudla eziku-inthanethi kanye nokwethenjwa kwabathengi endawenikazi.
Ngaphezu kwalokho, inkampani itshale imali ekuthuthukisweni kobuchwepheshe, okuhlanganisa nokudalwa kwezinhlelo zokusebenza zeselula ze-Android ne-iOS, okuzothuthukisa ulwazi lomsebenzisi. Ngokusho kwedatha yemboni, imakethe yokudla okuku-inthanethi kulindeleke ukuthi ikhule ngo- 250% eminyakeni ezayo, okuqinisa isikhundla seDeliberry njengomdlali obalulekile kulesi sigaba.
Ukuqanjwa kabusha kwezobuchwepheshe kanye nokuhlela
Abasunguli beDeliberry bagcizelela ukuthi izinto zokuthutha kanye nobuchwepheshe kubalulekile ebhizinisini labo. Umthengi ngamunye uthola ama-oda ngesikhathi sangempela ngamadivayisi eselula, okuvumela inkampani ukuthi ilandelele eduze zonke izigaba zenqubo, kusukela ekukhethweni komkhiqizo kuya ekulethweni kokugcina.
Le ndlela yobuchwepheshe ayiqinisekisi kuphela isevisi ephumelelayo, kodwa futhi ivumela abasebenzisi ukuthi baziswe ngaso sonke isikhathi mayelana nesimo se-oda labo.
Ukuqashelwa kanye nezindaba zempumelelo
I-Deliberry iye yaqashelwa ezweni lonke nakwamanye amazwe njengenye yezinkampani ezintsha ezithembisayo kakhulu kulo mkhakha. Ngaphezu kwemiklomelo eshiwo ngenhla, inkampani ifakwe "ezindabeni ezintsha ezinhle kakhulu eSpain" yi-Actualidad Económica.
Impumelelo yabo ihlanganisa nokuxhaswa ngezimali ngemijikelezo yokuxhasa ngemali ye-equity crowdfunding, ukuqoqa ama-euro angu-450.000 ukuze baqhubeke nokukhula kwabo nokuqinisa indawo yabo yobuchwepheshe.
Ngendlela yayo emisha nokuzibophezela komphakathi, iDeliberry iguqula indlela abathengi abathenga ngayo igilosa, ibeka izinga elisha emkhakheni we-e-commerce.
Inhlanganisela yokunethezeka, ikhwalithi kanye nokuzibophezela komphakathi kwenza iDeliberry ibe yinketho evelele kulabo abafuna ukonga isikhathi ngaphandle kokudela ikhwalithi yemikhiqizo abayisebenzisayo.