Ukuba ne- ukungazethembi izindlela zokukhokha Akusesona isizathu sokugwema ukuqala ibhizinisi lethu eliku-inthanethi. Namuhla, kunezinkundla ezihlukahlukene zokukhokha ezisivumela ukuthi sithumele futhi samukele imali evela emhlabeni wonke kalula nangokuphepha okuphelele. Ngaphezu kwalokho, ukuvela kwe izindlela ezintsha zokukhokha njengoba wallets digitales, izinhlelo inkokhelo ihlehlisiwe, ukudluliselwa okusheshayo noma i-cryptocurrencies, ekhulisa kakhulu amathuba e-eCommerce yakho.
Ukuba nezimbalwa izinkundla ezithembekile zokukhokha ku-inthanethi Kuwukhiye ekwehliseni ukushiywa kwezinqola kanye nokwanda kokuguqulwa: abasebenzisi abaningi bayayeka ukuthenga lapho bengayitholi indlela yokukhokha abayikhethayo noma bebona ukuntuleka kokuphepha ekuphumeni. Ngakho-ke, kuhle ukunikeza a anhlobonhlobo ongakhetha kukho futhi ukhethe abahlinzeki abahlanganisa ukuphepha, ukusetshenziswa kalula, namakhomishini amahle.
Iyini inkokhelo ye-inthanethi futhi yiziphi indima ezidlalwa izinkundla zokukhokha?
Siyaqonda nge ukukhokhelwa kwe-inthanethi Lokhu kuhlanganisa konke okwenziwa kusetshenziswa iziteshi zedijithali, ku-inthanethi, noma ezinye izindlela zikagesi: amakhadi, ukudluliselwa kwebhange leselula, izikhwama zemali, i-Bizum, ama-cryptocurrencies, njll. Ukuze lezi zinkokhelo zisebenze, izitolo eziku-inthanethi zithembele... izinkundla zokukhokha noma amasangookuyizixazululo zesofthiwe ezixhuma umthengi, umthengisi, nezikhungo zezezimali.
Lezi zinkundla zinesibopho dlulisa futhi uqinisekise idatha ukuze uqedele umsebenzi ngokuphephile, sebenzisa amaphrothokholi aphikisana nokukhwabanisaqinisekisa ukuthi iklayenti linemali eyanele futhi, ekugcineni, gunyaza futhi ucubungule inkokheloEkwenziweni okukodwa, iplatifomu, indlela yokukhokha ekhethiwe, kanye namabhange abo bobabili abathintekayo bayabandakanyeka, kodwa konke kwenzeka ngemizuzwana ukunikeza esheshayo futhi frictionless shopping isipiliyoni.
Uma ubandakanyeka ku-e-commerce, udinga ukuhlanganisa inkundla yokukhokha leyo ukusebenza kahlekube lula kumsebenzisi ukuthi akuqonde, amukele izindlela zokukhokha ezahlukahlukene, futhi athobele izindinganiso ezinjengalezi I-PCI DSS o I-3D ivikelekileUma kungenjalo, uzolahlekelwa ukuthengiswa esinyathelweni sokugcina sefaneli.
Amapulatifomu amakhulu okukhokha ku-inthanethi nezindlela
Namuhla, izitolo eziku-inthanethi ziyahlangana izindlela zokukhokha zakudala con ezinye izixazululo zakamuva ezithuthukisa ulwazi lomsebenzisi. Ngezansi kukhona izinkundla ezishiwo kokuqukethwe kwasekuqaleni, kanye nezinye izinketho ezivamile, ukuze ukwazi ukuhlola ukuthi iyiphi efanelana kangcono nemodeli yebhizinisi lakho.
PayPal
Ingenye yamapulatifomu asetshenziswa kakhulu emhlabeni wonke kanye nebhentshimakhi kuwo izinkokhelo nge-electronic walletIsebenza ngokudala i-akhawunti nokuyixhumanisa nedebithi noma ikhadi lesikweletu, noma ngokwengeza izimali ku-akhawunti yakho ngokudluliswa kwebhange. Ungathola izinkokhelo nge-imeyili yakho noma ngokufaka a Inkinobho ye-PayPal ekhasini lakhoKunama-akhawunti omuntu siqu noma ebhizinisi anezici ezihlukile, futhi imali kuphela ayikhokhisayo yilapho uthola inkokhelo.
Inzuzo eyinhloko ukuthi umthengi Awudingi ukwabelana ngedatha yakho yezezimali ngesitolo, esikhiqiza umuzwa omkhulu wokuphepha. Kodwa-ke, njengebhizinisi, kufanele uhlale ukhumbula ukuthi amakhomishini aphakeme uma kuqhathaniswa futhi lokho, uma Ukhokhelwa ngezinhlobo zemali eziningiKusetshenziswa inkokhiso enanini lokushintshisana uma uguqula imali.
Izinkokhelo ze-Amazon / Amazon Pay
Yisevisi evumela amakhasimende akho ukuthi enze inkokhelo ngendlela abejwayele ukwenza ngayo thenga ku-amazonUmsebenzisi usebenzisa imininingwane yakhe ye-akhawunti ye-Amazon (ikheli kanye nendlela yokukhokha) ukukhokha esitolo sakho ngaphandle kokubhalisa futhi. Inikeza umshwalense wokukhwabanisa kanye nezinqubo zokuphepha ezithuthukisiwe.
Izinkokhelo zihlanganisa isilinganiso kuye ngokuthi inkokhelo ikhishwa kuphi, ngokuncanyelwayo okunikezwe i-Space. I-European Economic Area kanye neSwitzerlandAmandla ayo amakhulu... ukuthembela kumkhiqizo we-Amazon futhi a inqubo yokuthenga ngokushesha kakhuluKodwa-ke, kudinga ikhasimende ukuthi libe ne-akhawunti endaweni yesikhulumi futhi ayisakazeki njengezinkokhelo zekhadi noma ze-PayPal.
Ukuphepha Kukhokha
Kuyisiteji esinikeza okuhlukile izixazululo zokwenza ukuthengisa ngogesiAmakhasimende akho Abalidingi ikhadi lesikweletu Izinkokhelo zingenziwa ngekhadi lasebhange noma ngekheshi, kuye ngokuhlanganiswa okutholakalayo namabhange nezikhungo. Izinketho zokukhokha neselula nazo ziyatholakala.
Lolu wuhlelo olubanzi oluqondiswe ezimakethe lapho Ukubhanga ngekhadi kunqunyelweKodwa-ke, idinga ukutshalwa kwezimali okuphezulu futhi ibandakanya izindleko zabo bobabili abathengi nabathengisi. Ngokubuyisela, inweba ukufinyelela kumasegimenti wamakhasimende ancamela ukukhokha ngokheshi noma ngokubhanga ku-inthanethi.
Apple Pay
Kuyindlela evumela Abasebenzisi be-Apple Yenza izinkokhelo usebenzisa amadivayisi akho (i-iPhone, i-Apple Watch, i-iPad, i-Mac) ngamakhadi agcinwe ku-Apple Wallet. Inzuzo enkulu ukuthi i-Apple ayikhokhisi noma yiziphi izimali ezengeziwe zokwamukela izinkokhelo, futhi ukuthengiselana kuqedwa ngokuzenzakalelayo. kuyashesha futhi kuphephile ngokusebenzisa amathokheni kanye ne-biometrics.
Okubi ukuthi inketho ekhawulelwe kubasebenzisi be Imikhiqizo ye-Apple Futhi kudinga ukuthi isango lakho lokukhokha noma itheminali ye-POS ebonakalayo inikeze ukuhambisana nalesi sikhwama. Kunconywa ikakhulukazi uma izethameli zakho zivame ukuthenga kumadivayisi eselula.
Ezinye izindlela zokukhokha ku-inthanethi okufanele uzicabangele
Ngokungeziwe kumapulatifomu ashiwo ngenhla, ku-eCommerce yesimanje kuyasiza kakhulu ukunikela izindlela zokukhokha ezengeziwe ezimboza amaphrofayili abasebenzisi ahlukene kanye nezimo zokuthenga. Phakathi kwezinto ezivame kakhulu yilezi:
- Amakhadi esikweletu nawedebhithiLezi izindlela ezisetshenziswa kakhulu futhi ngokuvamile zicutshungulwa ngamasango afana ne-Retsys, Stripe, noma izixazululo ezifanayo. Ngokuvamile zidinga ukuqinisekiswa okuphindwe kabili ukuphepha okungeziwe.
- I-Bizum nokudluliselwa okusheshayoBakuvumela ukuthi ukhokhe usebenzisa inombolo yakho yocingo kuphela noma ngokwenza a ukudluliswa kwebhange okusheshayo Kusuka kudivayisi yakho yeselula. Zilungele amakhasimende anokuzethemba okukhulu ekubhangeni kwawo ku-inthanethi.
- Izikhwama zedijithali njenge-Apple Pay, i-Google Pay noma i-Samsung Pay: bagcina amakhadi amaningana futhi bavumele izinkokhelo ezisheshayo ngaphandle kokufaka idatha yokuthenga ngakunye.
- Inkokhelo ehlehlisiwe noma “Thenga Manje Khokha Kamuva”Izixazululo ezifana ne-Klarna, i-Aplázame, noma i-Sequra zinikeza ithuba loku hlukanisa ukuthenga noma ukhokhe kamuva, okwandisa inani lentengo yethikithi.
- CriptomonedasLe ndlela, namanje engavamile, ingaba mnandi uma izethameli zakho ziyi-tech-savvy kakhulu. Isebenzisa ubuchwepheshe be-blockchain ukunikeza amazinga aphezulu okuphepha.
Ungazikhetha kanjani izinkundla zokukhokha eziku-inthanethi ezingcono kakhulu zebhizinisi lakho
Lapho ukhetha izixazululo zakho zokukhokha, akwanele ukuvele ubheke izinkokhelo. Kubalulekile ukuhlaziya eyakho ikhasimende eliqondiwe nokuziphatha kwazo: izethameli ezisencane zivame ukukhetha isikhwama semali, i-Bizum nezinkokhelo zamaselula, kuyilapho amaphrofayela angenalwazi ngedijithali ekhululekile ikhadi, ukudluliselwa kwebhange noma ukheshi ekulethweni.
Kufanele futhi uhlole i- lula ukuhlanganisa ngenkundla yakho ye-eCommerce (Prestashop, WooCommerce, Shopify, njll.), ikhwalithi ye ukwesekwa kwezobuchwephesheUkuhambisana namadivayisi eselula kanye nezinga lokuphepha (HTTPS, tokenization, anti-fraud systems, njll.) nakho kubalulekile. Isango elihle lokukhokha kufanele lithuthukise isipiliyoni sokuthenga, hhayi ukwenza kube nzima.
Ngayinye yezinketho ezihlaziywe ihlanganisa izici ezihlukileKufanele ukhethe leyo evumelana kangcono nezidingo zakho, ibhajethi yakho, kanye namasu akho omhlaba. Ngokufanelekile, kufanele ukwazi ukunikeza amaklayenti akho... izindlela ezahlukene zokukhokha ukuze bakwazi ukukhetha leyo ebafanele kakhulu futhi bathuthukise ulwazi lwabo lokuthenga.
Ukutshala isikhathi ekuklameni isu eliqinile lamaqoqo, ukuhlanganisa izinkundla zokukhokha ezinokwethenjelwa, izindlela zendabuko, kanye nezinketho ezintsha ezifana nenkokhelo ehlehlisiwe, kuzokusiza. ukwandisa ukuguqulwa, nciphisa ukushiywa kwenqola futhi wakhe ubudlelwano obuhlala njalo bokuthembana namakhasimende akho.
