I-TrendyAdvisor, injini yokusesha imfashini eku-inthanethi eyi -100% yaseSpain , namuhla yethule uhlu lwamaphutha ayi-10 ajwayelekile esitolo semfashini esiku-inthanethi.
Lawa macebiso ahlose ukuqondisa osomabhizinisi be-eCommerce emkhakheni wezemfashini ukuthi bangazithuthukisa kanjani izindaba ezibalulekile ezihlobene nomkhakha wabo, njengamazinga okuguqulwa noma ukusetshenziswa kwamakhasi abo ukuthuthukisa ukuthengisa kwabo.
Amaphutha ayi-10 ajwayelekile esitolo semfashini esiku-inthanethi okufanele uwagweme
#1 - Inkampani idla isitolo
Akukubi ukuthi sifuna ukuhlinzeka ngolwazi lwebhizinisi esitolo sethu esiku-inthanethi ukuze sithole umsebenzisi futhi sizuze ukwethenjwa kwakhe. Nokho, umsebenzisi uyeza ukuzothenga. Ulwazi lomkhiqizo kumele lube luningi futhi lufinyeleleke kalula kusukela lapho ufaka ikhasi.
Lungiselela ukwakheka kwewebhusayithi yakho ngokuqinisekisa ukuthi izithombe zomkhiqizo nezincazelo ziyinto yokuqala eqashelwa izivakashi. Ngaphezu kwalokho, imenyu kufanele ifake izinqamuleli ezigabeni ezibalulekile ezifana nokuthi "Ukufika Okusha" kanye "Nezipesheli Ezikhethekile . "
#2 - Sithengisa kuphela imikhiqizo yezinye izinkathi zonyaka.
Umthengi we-inthanethi uthanda amadili. I-maxim ezitolo eziku-inthanethi ukunikeza ikhathalogi ebanzi yemikhiqizo, futhi kulezo zinhlobonhlobo awukwazi ukuphuthelwa ingxenye yezitolo nezingubo zamanye amasizini ngentengo enhle. Kodwa ukukhawulela i-inventory kule mikhiqizo kuphela kungadlulisela isithombe esiphelelwe yisikhathi.
Icebiso: Yandisa impahla yakho ngokufika okusha kanye nezitayela zemfashini. Ukubambisana nemikhiqizo emisha kungenye isu eliphumelelayo lokuhlukanisa ikhathalogi yakho nokuheha izithameli eziningi.
# 3 - Izithombe zezingubo kuma-hanger
Ezingeni lesithombe kunomehluko omkhulu phakathi kwesithombe sengubo elenga ku-hanger kanye nesinye semodeli egqoke leyo ngubo efanayo. Eyesibili iyohlala ikhanga kakhulu futhi izonikeza ulwazi olwengeziwe kumsebenzisi mayelana nokuthi leyo ngubo izizwa kanjani.
Tshala imali ensizeni yobuchwepheshe bezithombe ukuze ukhiqize izithombe ezikhangayo nezisezingeni eliphezulu. Lokhu akugcini nje ngokuthuthukisa isithombe sesitolo sakho kodwa futhi kwandisa izinga lokuguqulwa kwakho.
# 4 - imininingwane yomkhiqizo ompofu
Ukungabi nemininingwane ecacile mayelana nemikhiqizo kungesinye sezizathu eziyinhloko ezenza amakhasimende alahle isitolo se-inthanethi. Ukuthenga ku-inthanethi kususa ikhono lokuthinta noma lokuzama izinto, ngakho-ke kubalulekile ukunikeza izincazelo ezinemininingwane, okuhlanganisa:
- Ukwakhiwa kwendwangu
- Imiyalo yokugeza
- Ubukhulu nobukhulu
Ngaphezu kwalokho, ukufaka amashadi osayizi kanye nokubuyekezwa kwamakhasimende kungaba yinto enqumayo kumsebenzisi ekwenzeni ukuthenga.
# 5 - Izindleko zokuthumela kumthengi
Abathengi abaku-inthanethi abaqiniseki ngokuthatha izindleko zokuthumela, ngoba bayaqonda ukuthi umkhiqizo ofanayo uyatholakala esitolo esiphathekayo ngaphandle kokuthatha lokhu kukhuphuka kwentengo. Isizathu esivamile sokushiywa kwenqola yokuthenga ukumangala ngezindleko zokuthumela. Amakhasimende alindele ukuthi izitolo eziku-inthanethi zibambe lezi zindleko noma, okungenani, zizihlanganise ngokusobala ngentengo yomkhiqizo.
Ukunikeza ukuthunyelwa kwamahhala ngaphezu komkhawulo othile wokuthenga kuyisu eliphumelelayo lokukhulisa inani elimaphakathi le-oda. Enye inketho ukufaka isibali sezindleko zokuthumela ekhasini lomkhiqizo.
# 6 - I-imeyili njengokuphela kwendlela yokuxhumana
Ukuzikhawulela kuma-imeyili njengendlela yokuxhumana akusamukeleki. I-imeyili ejwayelekile ingadala ukungathenjwa kwekhasimende. Ukuba neziteshi ezimbalwa zokuxhumana nesitolo se-inthanethi kudala ukwethembana futhi kunomthelela ekuthembekeni kwamakhasimende. Ucingo, xoxa, izinkundla zokuxhumana noma, okungcono, zonke.
Icebiso: Setha i -chatbot kuwebhusayithi yakho ukuze uphendule imibuzo evame ukubuzwa futhi uthwebule ulwazi oluyisisekelo lwamakhasimende ngesikhathi sangempela.
# 7 - Izithombe ezisezingeni eliphansi
Ukuxhumana kokuqala komsebenzisi nomkhiqizo kungezithombe, futhi lokhu ukuxhumana okubalulekile. Izithombe ezifiphele noma ingemuva eliminyene lonakalisa ulwazi lokuthenga futhi lingalimaza ukuzethemba kwamakhasimende. Kungcono ukusebenzisa izithombe ezimbalwa ezikhethwe kahle ezinengemuva elicacile elikuvumela ukuthi ubone imininingwane kangcono kunezithombe eziningi ezingagxilile noma ezisezingeni eliphansi.
Sebenzisa izithombe zomkhiqizo ezinezinketho zokusondeza ukuze amakhasimende akwazi ukuhlola ukwakheka kanye nemininingwane emincane.
# 8 - Ziba isimilo somsebenzisi
Enye yamandla abalulekile anoma yiliphi ibhizinisi eliku-inthanethi ukuqapha okuseduze nokuqhubekayo kokuziphatha kwamakhasimende njengoba bezulazula kuwebhusayithi. Amathuluzi afana ne- Google Analytics angakusiza ukuthi ulandelele amazinga okushiywa kwenqola, amakhasi avakashelwa kakhulu, kanye nokuguqulwa. Lokhu kungafaka izindleko ezengeziwe, kodwa ukuqonda ukuthi kungani abasebenzisi bengaguquki noma ukuthi kungani kunamazinga aphezulu okushiywa kuyiphuzu lokuguquka elingaxazululwa.
# 9 - Ukuphequlula iwebhu okuyinkimbinkimbi
Uma ukuzulazula kwekhasi lakho kuba lula, kuzothandeka kakhulu kumsebenzisi. Ukwenza lula ukuzulazula ngamamenyu acacile, izihlungi ezisebenzayo nemisebenzi yosesho kubalulekile ukuze usheshise ukuthenga kwakho futhi uzizwe uhlotshaniswa nesitolo.
# 10 - Sebenzela ukubeka ngezikhathi ezithile
Ukuma kwe-SEO kanye ne-SEM kubalulekile ukuze kuvele emiphumeleni yosesho yokuqala. Izinkampani eziningi zenza iphutha lokusebenzisa amasu okumisa ngezikhathi ezithile, okunciphisa umthelela wazo wesikhathi eside. Hlanganisa isikhangiso ku-Google Adwords namanethiwekhi asebenzisanayo nezinye izinjini zokusesha ezisiza ukukhiqiza ithrafikhi eyengeziwe nokubonakala ekhasini lakho.
Ukusebenzisa lawa maqhinga nokugwema lawa maphutha ajwayelekile kungaguqula kakhulu ukusebenza kwesitolo sakho se-inthanethi. Ngokuhlangenwe nakho okuthuthukisiwe komsebenzisi kanye nesipho esibuyekeziwe, ngeke nje ukhulise ukuthengisa kwakho, kodwa futhi uzozibeka njengebhentshimakhi emkhakheni wemfashini eku-inthanethi.
Umhlaba waku-inthanethi uyinkimbinkimbi futhi imfashini iyimakethe encintisana kakhulu. Ukuthola ithrafikhi nokuqinisekisa ukuthi umsebenzisi unolwazi lokuthenga ogculisayo nogculisayo kuyinhloso okufanele ilandelwe yisona sonke isitolo semfashini esiku-inthanethi. Ukufeza lokhu kuzoncika ochungechungeni lwezici okufanele zikhunjulwe.