I-Amazon isilungele ukuphazamisa uhlaka lokuthengisa Okwesithathu iminyaka ilandelana, inkampani izokwethula ukukhushulwa kwayo kwe-Prime Day ngoJulayi 11. Izohlinzeka ngamakhulu emikhiqizo enesaphulelo kanye namadili akhethekile kumalungu ayo e-Prime, kuyilapho izimbangi zayo zizama ukugcina isabelo sazo sale pie ye-e-commerce.
"Amaqembu ethu abesebenza izinyanga eziningi ukudala okunikezwayo okuthakazelisayo nokuthakazelisayo," “Izikhungo zethu zokugcwalisa zigcwele futhi zigcwele imikhiqizo, imisebenzi yabalingani bethu isilungile, futhi abalingani bethu bezokuthutha emhlabeni wonke balinde ngabomvu i-oda lethu lokuqala le-Prime Day,” kusho iPhini likaMongameli we-Amazon uGreg Greeley.
Kusukela ngo-6 ntambama ngesikhathi sasePacific ngoMsombuluko, i-Amazon izonikeza amanani akhethekile kweminye yemikhiqizo yayo ethengiswa kakhulu. Isipikha esihlakaniphile se-Amazon Echo, esisebenza ngomsizi wayo we-Alexa, sizoba namamodeli afinyelela ku-50% isaphulelo; eminye yale mikhiqizo izoqala cishe ku-$89.99. I-Echo Dot Izokwehla ibe yintengo engu-$34.99, okungaphansi ngo-$15 kunentengo yayo evamile futhi okwenza ibe umkhiqizo oshibhile phakathi kwazo zonke izikhulumi zayo ezihlakaniphile.
I-Amazon izonikeza izaphulelo ezikhethekile kusukela ngo-1 ntambama Isikhathi sasePacific emikhiqizweni efana ne I-Amazon Echo, i-Echo Dot kanye ne-Amazon Tap, iyahambisana Ama-TV omlilo namathebhulethi omliloNgaphezu kwalokho, i-Amazon izonikeza amalungu ayo e-Prime ukufinyelela ku-Alexa ekhethekile ngoJulayi 14, okubavumela ukuthi bahlole amanani nezaphulelo ze-Prime Day ngomlomo futhi bathole ulwazi ngezwi. Lona unyaka wesithathu olandelanayo i-Amazon ibambe i-Prime Day; abaningi bakholelwa ukuthi lo nyaka ungadlula iminyaka edlule ngenxa yekhwalithi yamadili kanye nenani elikhulayo lamalungu e-Prime.
Iyini ngempela i-Amazon Prime Day futhi kungani ibalulekile kwi-eCommerce?
El I-Amazon Prime Day Kungumcimbi omkhulu wokuthenga emhlabeni wonke owenzelwe amakhasimende e-Prime kuphela lapho, isikhathi esilinganiselwe (ngokuvamile Amahora we-48), ukuqaliswa kwemakethe Izinkulungwane zezipesheli kuzo zonke izigaba: ubuchwepheshe, ikhaya, imfashini, ubuhle, ukunakekelwa komuntu siqu, amathoyizi, ukudla, ezemidlalo kanye, vele, ngamadivayisi abo.
Lo mcimbi uqale njengomcimbi wokugubha usuku lokugubha lwe-Prime program futhi usuzisungule njengomunye walabo Izinsuku ezinkulu zokuthengisa eziku-inthanethi zonyaka, ngesikhathi se-Black Friday noma i-Cyber Monday. Ngesikhathi se-Prime Day, i-Amazon ihlanganisa izaphulelo ezifika kumaphesenti aphezulu kakhuluUkuthengisa okusheshayo kwesikhathi esilinganiselwe kanye nokukhushulwa okuqondiwe kumikhiqizo ehamba phambili efana ne I-Samsung, i-Cecotec, i-Xiaomi, i-Philips, i-Sony, i-Lenovo, i-Puma, i-Adidas o UDodotkanye namadivayisi ayo e-Fire TV, Kindle kanye ne-Echo ane-Alexa.
Kuhlelo lokuthengisa kanye ne-eCommerce, i-Prime Day imelela iqiniso ilabhorethri yokuziphatha kwabathengiUkusesha amagama anjenge-"Amazon Prime Day deals" kuyanda, ukuqhathaniswa kwamanani kuyanda, futhi abasebenzisi abaningi bathenga kusenesikhathi. ubuchwepheshe, ikhaya noma imfashini ababengagcina eminye imikhankaso. Lokhu kuphoqa abancintisana nabo kanye nemikhiqizo ukuthi hlela ukukhushulwa kwabo, lungisa izinqolobane bese unakekela kakhulu ulwazi lomsebenzisi.
Izinzuzo ze-Amazon Prime eziqhuba ukuthengwa nge-Prime Day
Ukuze ufinyelele okunikezwayo okuhle kakhulu komcimbi, kubalulekile yiba yilungu le-Amazon PrimeUkubhalisa akugcini nje ngokunikeza ukufinyelela ku-Prime Day, kodwa nakuhlelo oluphelele lwezinsizakalo eziqinisa ukwethembeka kwamakhasimende unyaka wonke.
- Ukuthunyelwa okusheshayo nokumahhala kwizigidi zemikhiqizo, ngokuvamile ngosuku olulodwa kuya kwezintathu, ngaphandle kwe-oda elincane ngesikhathi sobulungu.
- Ukufinyelela kukhathalogi ye I-Prime Videongochungechunge, amafilimu kanye namadokhumentari ku Ukusakaza kumadivayisi amaningi.
- Lalela okungaphezu kwalokho izigidi zezingoma nge-Amazon Music nama-podcast angenazikhangiso, kanye nenketho yokulalela okuqukethwe ungaxhunyiwe ku-inthanethi.
- Ukusetshenziswa Ukufunda OkuyinhlokoUkukhetha okujikelezayo kwama-eBook e-Kindle, tablet, mobile, noma computer.
- Isitoreji sezithombe samafu esingenamkhawulo esine Izithombe ze-Amazon, iwusizo ekuhlanganiseni ama-backup kusuka kuselula nakukhompyutha.
Ngaphezu kwalokho, i-Amazon ivame ukunikeza Isikhathi sesivivinyo samahhala sezinsuku ezingu-30 Kubasebenzisi abasha, ikuvumela ukuthi uzame isevisi ngaphandle kwesibopho futhi usebenzise i-Prime Day ephelele ngaphambi kokunquma ukuthi uzoyigcina yini okubhalisele.
Izinhlobo zamadili nezigaba ezibalulekile ngesikhathi se-Prime Day
Uhlelo ngalunye luveza iphethini ephindaphindayo: imikhakha ethile ibangela ingxenye enkulu yokuthengisa. Ukuqonda lezi zigaba kusiza abathengi kanye nochwepheshe be-e-commerce ukuthi hlela kangcono ukuthi yini ongayilindela kulo mcimbi.
Kwezobuchwepheshe, okulandelayo kukhanya kakhulu: ama-smartphones aphakathi kwebanga kusuka kumikhiqizo efana ne-Samsung, i-Xiaomi noma i-Realme; amalaptop ngesaphulelo esikhulu kumabhrendi afana ne-Acer, i-HP noma i-Lenovo; amathelevishini e-4K avela ku-Samsung, LG noma i-Xiaomi; I-TV TV Stick ngezaphulelo zomlando; kanye nezesekeli ezifana Ama-hard drive e-SSD, ama-mesh routers noma ama-headphone e-Bluetooth avela kumikhiqizo efana ne-JBL, i-Sony, i-Bose noma i-Marshall.
Ekhaya, okunikezwayo kuvame ukugxila ku Izithosi zomoya ezivela ku-Cecotec, Moulinex noma ku-Cosori, amarobhothi vacuum cleaners Izinto zikagesi zeRoomba noma zeCecotec, izinto zikagesi ezincane zasekhishini (izihlanganisi, ama-ayina, ama-capsule kanye nemishini yekhofi ezenzakalelayo kakhulu), imikhiqizo yokuhlanza efana izihlanzi, ama-capsule omshini wokuwasha izitsha kanye nama-pod omshini wokuwasha izingubokanye nezinto zasekhishini ezidumile (amasethi amapani, imimese, izitsha zeglasi, izinto zokubeka amakhabethe noma amatafula agoqwayo).
Ingxenye belleza y cuidado siqu Inikeza izaphulelo ezinhle kakhulu kuma-irrigator amazinyo, ama-brush amazinyo kagesi e-Oral-B, ama-hair straighteners nama-dryer avela emikhiqizweni efana ne-Remington, i-Babyliss noma i-Rowenta, ama-creams okulwa nokuguga avela ku-L'Oréal, i-Neutrogena, i-Olay noma i-Vichy, amakhambi akudala avela ku-Calvin Klein noma i-Dolce & Gabbana kanye namadivayisi okubhucunga imisipha asevele adumile.
Ngemfashini, ama-sneakers avela ku- I-Adidas, i-Puma, amaveni, ama-Skechers, ama-Asics noma ama-NikeIzingubo eziyisisekelo ezivela kumikhiqizo efana noJack & Jones, uLevi's, uTommy Hilfiger, uHelly Hansen, uHavaianas noma uDesigual, kanye izingubo zemidlalo kanye nezingubo zokubhukuda Izinto zabesilisa nabesifazane zivame ukuba phakathi kwezithengiswa kakhulu. Engeza kulokho izesekeli ezifana nezibuko zelanga zeHawkers noma zeRay-Ban, amakepisi, izikhwama zangemuva ezilwa nokwebiwa, noma amaphakethe e-fanny angangeni manzi, nawo azuza ngezaphulelo ezinamadijithi amabili.
Amasu okusebenzisa kahle amadili e-Prime Day
Ngesikhathi se-Prime Day, izinga lokukhishwa kwamadili liphezulu kakhulu futhi amadili amaningi athengiswa ngemizuzu embalwa, ngakho-ke kungcono ukufika nesaziso kusenesikhathi. ukuhlelaImikhuba eminingana ephindaphindayo eziqondisweni zokuthenga ezinhle kakhulu ingenza umehluko phakathi kokusebenzisa inzuzo enkulu noma ukuwela ekuthengeni ngokuphamazela okungenanzuzo.
- Dala futhi ulondoloze uhlu lwezinto ozifisayoUkulondoloza imikhiqizo oyithanda kakhulu kusenesikhathi kukuvumela ukuthi ubone ngokucacile ukuthi intengo yayo yehla nini nokuthi wonga malini uma kuqhathaniswa nentengo evamile.
- Hlala uqaphile ngokuthengisa okusheshayo kanye nezipesheli zesikhathi esilinganiselweAmanye amaphromoshini ahlala amahora ambalwa kuphela noma kuze kube yilapho isitoko siphela. Kungumqondo omuhle ukuvumela izaziso kuhlelo lokusebenza lwe-Amazon futhi uhlole njalo isigaba sezipesheli zesikhathi esilinganiselwe.
- Qhathanisa amanani omlandoAmathuluzi angaphandle afana ne-Camelcamelcamel akuvumela ukuthi ubuke umlando wentengo yento eku-Amazon ukuze uhlole ukuthi isaphulelo se-Prime Day siphansi kakhulu noma ngabe kube namanani afanayo kweminye imikhankaso.
- Sebenzisa imali engenayo inzalo I-Amazon inikeza lokhu kwamanye amazwe ngokuthenga okungaphezu kwenani elithile, ikakhulukazi okuwusizo ezigabeni ezifana ne-elekthronikhi, amakhompyutha, noma izinto zikagesi ezinkulu.
Kubalulekile futhi ukunakekela ukuphepha kokuthengaNjalo finyelela kuwebhusayithi noma kuhlelo lokusebenza olusemthethweni lwe-Amazon, bese uqinisekisa ukuthi uxhumano lukhona I-HTTPSGwema ukwabelana ngemininingwane yekhadi nabantu besithathu bese uhlola ngokucophelela ukuthi umkhiqizo uyadingeka ngempela noma ukuthi umane nje uwukuthenga ngokuzumayo okushukunyiswa yisaphulelo.
I-Prime Day isibe yi-barometer ephelele yamandla e-Amazon okushintsha ikhalenda lokuthengisa lomhlaba wonke kanye nethuba elihle kubathengi abafuna amadili afanele kanye nabathengisi abafuna ukusizakala ngethrafikhi kanye nokwanda kokubonakala emakethe.